AutoBeta(AutoBeta.net)02/10 Report--

On February 9, the announcement of trademark assignment / transfer was published on the website of the State intellectual property Office. According to the announcement, Great Wall transferred the trademark "landing ship" to BYD free of charge, and the trademark "landing ship" involved in the transfer announcement has an international classification of 12. According to the inquiry, Great Wall Motor Co., Ltd. applied for the trademark of "landing ship" on April 2, 2021, and was officially registered on October 21, 2021, with a special service life from October 21, 2021 to October 20, 2031. Great Wall transferred the trademark to BYD on November 2, 2021, and approved the printing and sending of the certificate on February 9, 2022, completing the entire transfer process and transferring it to BYD Co., Ltd.

In November 2021, BYD officially launched Ocean.com at the Guangzhou Auto Show. According to the plan, BYD Ocean Network includes two series of models: sea creatures and warships. According to a circulated BYD new car plan for 2022, the warship series will launch destroyers 07, cruisers 05, cruisers 07, landing ships 07 and other models, in which the car model is named or uses a combination of destroyer names and numbers, the SUV model uses a combination of cruisers and numbers, and the "landing ship" is likely to be named after BYD's first MPV. According to the plan, the landing ship 07 will match the Buick GL8, with a price range of 20 to 300000 yuan, which will be released in the third quarter of this year. However, BYD did not respond to the news of product planning, so it could not confirm its authenticity.

Previously, BYD had transferred the "Wei" trademark to Great Wall Motor. According to previous reports from the auto industry, BYD transferred the "Wei" trademark to Great Wall Motor for free in November 2021. The trademark involved in the transfer announcement is "Wei", with an international classification of 12. According to inquiries, BYD Co., Ltd. applied for the trademark in January 2016 and was officially registered in April 2017. In April 2021, the application for transfer of the trademark was received, and the approval certificate was printed and sent on September 15. The entire transfer process was completed and transferred to the name of Great Wall Motor Co., Ltd.

As early as 2012, BYD launched the "dynasty series" model, and now it has launched the Qin, Tang, Song, Yuan and Han series models. The most recent dynasty series model, the "Han", was officially launched in July 2020. The new car is the first model equipped with BYD's latest technology "blade battery". At that time, the price was 21.98-279500 yuan. However, BYD has applied for more than this series of dynasty trademarks, such as Xia, Shang, Zhou, Zhao, Chu, Qi, Jin, Ming and Qing dynasties.

In November 2016, Great Wall launched its high-end brand WEY and named it "Wei Pai" in Chinese, after founder Wei Jianjun, and changed it to "Wei Brand" not long ago, but never named "Wei", largely due to the influence of the trademark. In other words, because BYD was the first to apply for the "Wei" trademark, Great Wall Motor has always been unable to use "Wei" as its Chinese name, and BYD transferred the "Wei" trademark to Great Wall Motor. "Wei Brand" may also be more "Wei" in the future.

At that time, with regard to the free transfer of the Wei trademark, BYD said: BYD submitted an application for registration of the Wei trademark in January 2016 and decided to transfer it to its partner Great Wall Motors this year. At the same time, Great Wall Motor transferred other registered trademarks to partner BYD. The two sides will work hand in hand to achieve common progress of Chinese brands. At present, BYD's "Great Wall Automobile will be other registered trademarks" should be a "landing ship".

Before that, BYD transferred the "Wei" trademark to Great Wall Motor, and Great Wall Motor transferred the "landing ship" to BYD, echoing each other and taking what they needed. The Great Wall also said: the two sides will work together to achieve the common progress of Chinese brands. In this regard, netizens have said that "reciprocate", "competitors are to unite, unite with the outside world", "mutual benefit, each take what they need"...

Welcome to subscribe to the WeChat public account "Automotive Industry Focus" to get the first-hand insider information on the automotive industry and talk about things in the automotive circle. Welcome to break the news! WeChat ID autoWechat