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Recently, Hyundai Motor Group released the latest sales of Hyundai's high-performance N brand. According to the data, Hyundai's high-performance N brand sold 17862 vehicles worldwide in 2021, up 105.9% from 8675 in 2020.

According to the data, Hyundai N brand is a high-performance automobile brand released by Hyundai Automobile, which was born in Nanyang, South Korea in 2015, for the purpose of providing excellent design, quality, value, performance and driving fun of automotive products. It is understood that following the launch of i20N in 2020, the N brand launched KONA N, Elantra N and other new models in 2021. At present, there are i30 N, i30 Fastback N, Veloster NMagi i20 N, KONA N, Elantra N and other models on sale.

It is worth mentioning that, as one of the models of Hyundai N brand, Elantra N is expected to achieve domestic production. Not long ago, a group of Elantra N domestic factory test espionage photos were exposed by the media, and it was speculated that they may be preparing for the introduction of the Chinese market.

It is understood that Hyundai released a new generation of Elantra N on July 14, 2021, which carries out a series of sports enhancements on the basis of the standard Elantra. It is understood that the car is equipped with a 2.0T turbocharged four-cylinder engine with a maximum power of 205kW and a peak torque of 392N ·m, matched with an 8-speed double-clutch gearbox.

Although dressed in heavy camouflage, the appearance of the test model has not changed significantly with the appearance of the Elantra N, which was unveiled during the Guangzhou Auto Show. Hyundai Elantra N made its domestic debut at the 2021 Guangzhou Motor Show. As a performance car, the black decoration of the front face of Hyundai Elantra N is similar to that of X, and the new front encirclement kit has a larger intake grille and is embellished with red front lips. From the side, the new car not only redesigns the side skirt, but also has a set of 19-inch spoke rims and N-series exclusive red calipers with a strong sense of movement. In the rear part, the new car uses a fixed rear spoiler and an exaggerated double-sided exhaust.

In terms of interior decoration, Elantra N uses a curved double screen with integrated LCD dashboard and central control display screen, while the new car is still wrapped in a large area of leather and soft materials, which is also in line with the positioning of the performance car.

In terms of power, the Elantra N will be equipped with a 2.0T turbocharged engine with a maximum power of 280hp and an 8-speed wet double clutch gearbox with a 0-100km/h acceleration time of only 5.3 seconds.

In fact, it was reported a long time ago that Elantra N would be introduced into the domestic market, but it was not known whether it would be imported or domestically produced. In addition, the attention of the automobile industry has also been obtained on the official website of the State Patent Office that Hyundai Motor Co., Ltd. applied for the appearance patent of Elantra N in September 2021, and the exposure of the comprehensive spy photo shows that it is more likely to be made in China to a certain extent. however, specific information still needs to be announced officially.

As for the price, according to the previously released overseas price information of Elantra N, the manual version sells for $31900 (about 203100 yuan) and the automatic version sells for $33400 (about 212700 yuan).

At present, Korean Hyundai does not have a strong sense of existence in the domestic market. According to wholesale data from the Federation of passengers, Beijing Hyundai sold 360565 vehicles in 2021, down 32.75 per cent from a year earlier, while Beijing Hyundai aims to sell 560000 vehicles in 2021 and a target completion rate of 64 per cent in 2021. According to sales figures released by Beijing Hyundai, the Elantra is the main model of Beijing Hyundai, with retail sales of 123103 vehicles in 2021 and monthly sales of more than 10,000. According to the data, the seventh generation Elantra went on the market on October 25th, 2020, with an official guidance price of 9.98-141800 yuan, providing 1.5L+CVT and 1.4T+7 speed dual clutch gearbox powertrain.

At present, it is uncertain whether Elantra N will be made in China. If Elantra N is to be introduced into China, its pricing is particularly important. With reference to Volkswagen Golf GTI (22.98-234200 yuan) and Lectra 03 + (19.88-256800 yuan), it is estimated that the domestic price of Elantra N should be more than 200000 yuan. In addition, even if Elantra N is made in China, it is impossible to sell well. The monthly sales of Golf GTI and Lectra 03 + are basically less than 1000 vehicles, while in Hyundai brands, which are relatively weak in brand power, the challenge is still relatively great.

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