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2024-09-08 Update From: AutoBeta autobeta NAV: AutoBeta > News >
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Recently, Shadow Leopard sold 2002 vehicles in February, halving from 4458 in January, according to the Federation of passengers. Regarding the fluctuation of sales volume of Shadow Leopard, many netizens also asked whether the upsurge of Shadow Leopard has faded. In view of the sharp decline in sales, GAC MOTOR also issued a notice that: the main reason for the decline in sales of Shadow Leopard is mainly affected by the shortage of chips in the Zaifu DP-EPS steering system. In order to speed up the supply of chips, we are actively working with the headquarters of Mobil Group and chip suppliers to develop a production increase plan.
As we all know, the problem of "lack of core" will indeed have an impact on vehicle sales, and many car companies are actively taking countermeasures to deal with the problem of lack of core. Xu Daquan, executive vice president of Bosch China, also said that the chip supply in 2022 will not meet all the needs of the mainframe factory, and this year's car production will still be largely restricted by the chip supply. However, the problem of chip shortage is expected to be alleviated in the second half of this year as chip manufacturers put in new capacity.
But for Shadow Leopard, the lack of core may be just one of the reasons for the decline in sales. It is understood that Shadow Leopard started the pre-sale on June 18 last year, and the new car launched a total of 4 models, with a pre-sale range of 98800 yuan to 128800 yuan. During the pre-sale period, Shadow Leopard attracted much attention from the market. Because of its sporty appearance, it was also called "civilian sedan car" by many netizens.
After the shadow leopard went on sale in August last year, Zhe Di tested the shadow leopard at 100km and achieved a time of 8.21 seconds, but there was a big gap from the official claim of 6.95 seconds. This data also makes Shadow Leopard controversial, with many netizens questioning the existence of a serious false mark in its 100-kilometer acceleration. Shadow Leopard was first unveiled at the Guangzhou Auto Show as an EMPOW concept car, and then GAC MOTOR made a mass production of it. As GAC MOTOR's first positioning sports car, acceleration performance has always been a major selling point of publicity Shadow Leopard, it was revealed that there is a gap between the actual 100 km acceleration and official propaganda, which undoubtedly reduces the trust of many consumers. In addition, in addition to being exposed that there is a gap between 100km acceleration and official propaganda, Shadow Leopard has also been exposed by many car owners that the skylight is suspected to be rusty, it is difficult to deliver new cars, and sales data are falsified and other problems.
As GAC MOTOR's first sports sedan, its arrival really made GAC MOTOR's popularity soar, and also let GAC MOTOR see the "dawn". Figures show that Shadow Leopard sold 3900 vehicles last year: 3900 in August, 6153 in September, 10021 in October, 10052 in November and 7106 in December.
It is not difficult to see that since the listing of the shadow leopard, sales have indeed achieved ladder-by-ladder growth, but with the increase in sales, many problems of Chuanqi shadow leopard have also been exposed. Since December last year, the sales volume of Chuanqi Shadow Leopard has declined off a cliff, and whether the Shadow Leopard can continue to maintain its popularity remains to be verified by the follow-up market. As for the current situation of Shadow Leopard, some relevant industry insiders said: GAC MOTOR should make up for the lack of terminal services and control while Shadow Leopard is hot, otherwise, with the expansion of disputes and complaints, it will inevitably affect the brand reputation of its products, which will also lead to a decline in market share, and finally endanger a sharp decline in product sales.
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