AutoBeta(AutoBeta.net)03/16 Report--

After Tesla, BYD, the leading domestic company for new energy vehicles, announced an increase in prices. In the late night of March 15, BYD issued a price increase notice on its official Weibo: affected by the continued sharp rise in the price of raw materials, BYD will adjust the official prices of new energy models related to Dynasty and Ocean. the increase ranges from 3000 yuan to 6000 yuan. The price adjustment will take effect from 00:00 on March 16, and customers who pay a deposit before that will not be affected by the price adjustment.

Yes, BYD has also raised its price, twice in two months. On January 21, BYD announced an adjustment to the official guidance prices of new energy models related to Dynasty and Ocean net, ranging from 1000 yuan to 7000 yuan. Some netizens said bluntly: "carrying a car for two weeks has made a net profit of 9000 yuan."

The automobile industry focused on combing the prices of related models at the first time. This price adjustment is mainly aimed at the new energy models listed in 2021, of which the prices of Tang DM-i, Song Pro DM-i, Song PLUS DM-i and Qin PLUS DM-i all increased by 3000 yuan. After price adjustment, the respective subsidized price ranges are 195800-222800 yuan, 138800-163800 yuan, 152800-205,800 yuan and 118,800-151,800 yuan respectively. In addition, the price of Song PLUS EV, Qin PLUS EV, Yuan PLUS, Yuan Pro, Dolphin, e2 and other models has been increased by 6000 yuan, and the price range after price adjustment is 180800-197800 yuan, 138800-175800 yuan, 137800-165,800 yuan, 92,800-128,000 yuan, 102,800-13,800 yuan and 95,800-121,800 yuan respectively. Of course, the prices of upcoming models such as Han EV and Han DM have not been raised, and the price of Song MAX DM-i, which went on sale on March 12, has also remained unchanged.

It is worth mentioning that just yesterday, Tesla also announced an increase in prices. Among them, Model 3 rear wheel drive rose from 265652 yuan to 279900 yuan, an increase of 14248 yuan. The price of Model 3 all-wheel drive high-performance version rose from 349900 yuan to 367900 yuan, and the price of Model Y all-wheel drive version increased from 357900 yuan to 375900 yuan. The prices of both models increased by 18000 yuan. In addition, the Model Y all-wheel drive high-performance version rose from 397900 yuan to 417900 yuan, an increase of 20000 yuan over the previous price. Earlier, on March 10, Tesla's Model 3 all-wheel drive high-performance version, Model Y all-wheel drive version and Model Y all-wheel drive high-performance version all increased their prices by 10, 000 yuan.

Based on the above, it is reasonable for BYD to raise its price. According to the CCTV financial report, the current conflict between Russia and Ukraine has further aggravated the shortage of some raw materials, fears of supply cuts caused by the conflict, and the recent short-term situation in the futures market. as a result, the price of nickel has broken through the $100000 per ton mark. The situation in Russia and Ukraine has led to a sharp rise in the price of metals used in cars, including aluminum used in car bodies, palladium used in catalytic converters, and nickel in electric car batteries, which will eventually have to be paid for by car companies.

Taking lithium carbonate, the main material in power batteries, as an example, the price of battery-grade lithium carbonate in 2021 rose by an average of about 22000 yuan / ton per month last year, and reached 71000 yuan / ton in December 2011. the average price of the latest battery-grade lithium carbonate has risen to 502900 yuan / ton. In addition, the price of cobalt rose from less than 300000 yuan / ton at the beginning of 2021 to 500000 yuan / ton on March 2.

In addition to the rising price of power raw materials, the impact of chip shortage has also led to higher costs. Although BYD has its own semiconductor chip company, it is impossible to make all the chips on its own. The automotive industry has been affected by chip shortages since the beginning of 2021 and has been going on for more than a year so far. At present, the epidemic continues to affect the production of upstream companies, and Russia's crackdown on Ukraine has intensified, so that two Ukrainian suppliers, which account for about half of the global semiconductor neon production, have stopped operation. further lead to chip shortages while causing chip prices to soar.

Perhaps, Tesla and BYD's price increases are just the beginning, and there will be more and more new energy car companies in the future, because of the shortage of raw materials for power batteries and chips, they will have to raise the prices of new energy vehicles.

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