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Today, the Chinese name of Chery OMODA 5 has been decided. Earlier, Chery officially released a voting campaign for the Chinese name of Chery OMODA 5, and five Chinese names, including Yuanqi, Mengda, Xiao O, Smart and ou Mengda, were selected. It is now officially announced that the final name of Chery OMODA 5 will be O'Mengda. It is understood that the new car has been booked and is expected to go on sale in the second quarter. The domestic price is expected to be about 11-150000 yuan. Chery said that the new car will debut in a number of markets around the world in the first half of this year, first entering the Russian market, followed by the European Union, Australia, New Zealand and other countries and regions.

Chery "OMODA 5", as the product of Chery's "big product strategy", is the first model evolved by Chery 4.0, which adopts Chery's brand-new "Art in motion" design concept, and has made a lot of adjustments in appearance and interior decoration. Appearance: equipped with large-size inverted trapezoidal forward gas grille from top to small, the shape is quite different from the model on sale. The headlamp adopts a split design to highlight the overall visual width of the vehicle.

Car body: new car positioning medium-sized SUV. The dimensions of the car body are length x width x height 4400x1830x1585mm and wheelbase 2630mm respectively. Interior decoration: the use of popular double screen design, with double 12.3-inch integrated screen, air conditioning outlet using horizontal, the overall interior decoration is more simple and fashionable. The rear side of the car, the use of arrow-shaped LED taillights. In terms of power, it is equipped with Kunpeng power 1.6TGDI engine, which can output up to 197hp and peak torque 290Nm. It is understood that a hybrid version will be launched in the future.

Judging from the naming of Omenda and the strategy of the new car, it is not difficult to find that the existing product models of Omenda and Chery are different. Competitive products, will be listed with Changan UNI-T, Geely Xingyue S, Harvard Shenbeast and other models to compete. According to the relevant data, Changan UNI-T sold 3839 vehicles in February, Geely Xingyue S sold 629 vehicles in February, and Harvard Divine Beast sold 5009 vehicles in February.

Chery OMODA 5, as a model for Chery to expand the international market, has also been entrusted with an important mission. According to relevant data, Chery sold 962000 cars in 2021, an increase of 31.7 percent over the same period last year, of which 269000 were exported, an increase of 136.3 percent over the same period last year. Yin Tongyue, chairman of Chery Automobile, has said that Chery firmly implements the "going out" strategy, continues to break through in overseas markets, and speeds up its goal of becoming a "international first-class brand".

It is understood that in order to enable the brand to "go up" and understand the needs of users in overseas markets, as early as 2021, Chery conducted thousands of face-to-face customer surveys and one-to-one telephone interviews in Russia to understand the needs of users in the local market. According to the "double 50" strategic plan released by Chery, 500000 cars will be exported by 2025, with an export volume of 5 billion US dollars. It is not difficult to see that with the release of Chery OMODA 5, it will also enter the European Union, Australia, New Zealand and other countries and regions. This way of going out may help Chery expand its overseas markets.

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