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Recently, a Shenyang car owner posted on the BMW X5 friend circle that he had blindly ordered a domestic BMW X5 in Shenyang Huabao and was now told that he needed to increase the price by 550,000 yuan to pick up the car. The car owner said that he had a car to drive and was not used to BMW's bad habits, but also called on everyone to unite to resist the price increase and help BMW tide over the difficulties. At the bottom of the post, many car owners said: they also received a call from BMW sales, saying that they needed to increase the price by 50, 000. Judging from the postings of car owners, the range of the fare increase ranges from 30,000 yuan to 50,000 yuan.

It is understood that the domestic BMW X5 officially launched on March 31, the new car is located as a medium and large SUV, a total of 4 models have been launched, with a price range of 60.50 to 775000 yuan. In terms of price, compared with the imported version, the price is nearly 100000 yuan lower. In addition, the size of the domestic BMW X5 has been lengthened in an all-round way, and it has been popular with consumers as soon as it is listed. At present, BMW has a total of X1, X2 and X3 SUV on sale in China, including X1 positioning compact SUV with official guidance price of 27.98-339800 yuan, BMW X2 compact SUV with official guidance price of 28.58-323800 yuan, and X3 positioning medium-sized SUV with official guidance price range of 38.98-475800 yuan.

It is worth noting that from BMW's official website today, there have been price increases for several models, including BMW 3-Series, X3, X4 and 4-Series models, with price increases ranging from 1600 yuan to 11000 yuan. It is understood that the reason for the price increase is that due to the lack of core, the automatic parking assistance system of some models and the wireless charging and Wi-Fi hotspot functions of mobile phones have been cancelled, and now the newly produced models will restore these configurations, so the price has also been adjusted. The specific adjustments are as follows: BMW 3-Series long wheelbase version: 325Li M sports set and 325Li xDrive M sports suit restore automatic parking assistance system, the price increases 1600 yuan; 325Li M sports night suit resumes automatic parking assistance system Plus, BMW driving recorder, the price increases 7000 yuan; BMW X3: xDrive30i leading M Sunday night suit resumes automatic parking assistance system Plus, BMW driving recorder, the price increases 3000 yuan. BMW X4: the xDrive30i M Sports Night set, which was produced in April, restored wireless charging of mobile phones and WiFi hotspots, with a price increase of 4000 yuan.

In fact, the price increase of BMW is not just in China. As early as March, Nicolas Peter, BMW's chief financial officer, said that the price of all-line BMW models in Germany and other parts of Europe would rise slightly by about 3 per cent. It said that due to the rise in global raw materials such as rhodium, palladium and steel, BMW's overall manufacturing cost will increase by $1.2 billion. In Germany, the price of the BMW 3-Series has also been raised, with the latest starting price at 39350 euros, 1000 euros (about 7000 yuan) higher than the starting price announced at the beginning of the year. The BMW 5-Series starts at 53700 euros, 2200 euros (about 15000 yuan) higher than the starting price announced earlier.

In addition, BMW also issued a notice of price increase in India. Since April 1, the price of all BMW models sold in the Indian market has risen by 3.5%. BMW said it was due to materials and logistics costs and the impact of the geographical situation and exchange rate.

In recent years, due to the shortage of chips, the impact of the epidemic, and under the influence of the situation in Russia and Ukraine, the prices of many raw materials have skyrocketed, not only in electric vehicles, but also in traditional fuel vehicles. Mercedes-Benz announced earlier that due to the continuous rise in the price of upstream raw materials, the manufacturer's suggested retail price of some models on sale will be raised accordingly from April 2, 2022. Some people in the industry pointed out that the price of oil trucks in the second half of 2021 was 10% higher than that in the first half of 2021. As far as oil trucks are concerned, the intensity of discount has actually been reduced.

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