AutoBeta(AutoBeta.net)04/23 Report--

On April 22nd, Geely's high-end intelligent electric brand extreme Krypton issued a "ZEEKR 001 price and May purchase rights adjustment announcement". Polar Krypton said that due to the continuous rise in upstream raw material prices and other factors, the polar krypton brand will adjust the price of polar krypton 001 models and car purchase rights. The adjustment will take effect from 00:00 on May 1, 2022, and users who pay deposits through official channels such as polar krypton APP before 00:00 on May 1 will not be affected by this adjustment.

Specifically, after the price of polar krypton 001 models and car purchase rights are adjusted, the increase ranges from 5000 yuan to 25000 yuan. Among them, the WE version still maintained the price of 299000 yuan, but cancelled the inflatable rights of 5000 yuan to 10000 yuan; the adjusted price of the YOU model was 386000 yuan, an increase of 18000 yuan from the original 368000 yuan; at the same time, the model also cancelled the inflatable rights of 5000 yuan to 7500 yuan, with a comprehensive price increase of 25000 yuan. Some netizens made fun of it as the best financial product of the year.

On the 2nd of this month, polar krypton cars have issued a price adjustment explanation, when polar krypton cars said that due to the recent rising prices of upstream raw materials and other factors, the price increase of new energy vehicles has become a common phenomenon in the industry. In response to this price increase, Polar Krypton Motors said in a message: "at the beginning of 2022, there has been a sharp rise in upstream raw material prices and tension in the global automobile supply chain. Cost and supply chain pressure have become a common problem for the new energy automobile industry. In this environment, polar krypton digests part of the cost pressure as much as possible and gives the user an one-month buffer period on the premise of ensuring the maximum benefit of the user. As for how to deal with the impact on the supply chain, Polar Krypton responded: "due to the epidemic, the production of more than 60 supply chain partners in Shanghai, Jiangsu, Zhejiang, Liaoning, Jilin, Tianjin, Guangdong and other places have been affected. Extreme krypton 001 also has more parts from overseas, in the transport and transit links will also be affected by local epidemic prevention policies can not be reached smoothly. Although the production rhythm of polar krypton 001 has been greatly challenged by the epidemic and the shortage of spare parts, it has not stopped production.

Automotive industry concerns from the official website of polar krypton car, polar krypton car is Geely holding's new intelligent pure electric car brand, released on April 15, 2021, the first model polar krypton 001 synchronous launch, October 23, 2021, the first batch of polar krypton 001 began to deliver. Polar krypton 001 is based on SEA vast intelligent evolutionary experience architecture, positioning medium and large vehicles, a total of ultra-long range motor WE version, long range dual-motor WE version and long-range dual-motor YOU version of three models, power, polar krypton 001 has dual-motor and single-motor power options, mileage has two kinds of battery pack capacity, three kinds of mileage optional, equipped with 100kWh ternary lithium battery single-motor version The mileage of the NEDC is 712km, the mileage of the dual-motor version is 606km, and the mileage of the dual-motor model with 86kWh battery pack is 526km.

According to relevant statistics, as of March 31, 2022, polar krypton 001 has been delivered a total of 14248 vehicles, of which a total of 8241 vehicles were delivered from January to March this year (3530 in January, 2916 in February and 1795 in March). On April 1, Polar Krypton officially announced that 1795 vehicles would be delivered in March, compared with 2916 in February. Sales in March fell sharply, according to Pole Krypton, which said that the decline in delivery in March was mainly due to the epidemic and chip supply. Production and delivery are expected to improve significantly in April as a new batch of core components arrive at the end of March. According to the plan, polar krypton will launch a second model this year, with the internal code name EF1E and positioning MPV, and six new cars in the next three years, including SUV, cross-border cars and MPV market models. Polar krypton plans to sell more than 650000 vehicles worldwide by 2025.

Finally, back to the topic of price rise, in the environment of rising raw material prices in the automobile industry, the price increase of new energy vehicles is already a common phenomenon in the automobile industry, and the extreme krypton price increase is neither the first nor the last. Previously, new energy vehicle companies, including BYD, Xiaopeng, ideal car, Nashi car and zero-running car, have successively started a "price rise", with a price increase of as little as 1000 yuan to tens of thousands of yuan. In addition, even fuel cars have been hit, Mercedes-Benz, BMW and other luxury brands have also announced price increases, from the market environment, it is expected that some car companies will raise prices. In this regard, Luo Junjie, spokesman for the Ministry of Industry and Information Technology and director of the Operation Monitoring and Coordination Bureau, said that the challenges faced by the recent development of the new energy vehicle industry, such as the impact of the epidemic, the rise in the price of raw materials, and the shortage of chips, still exist, and the stable operation is facing great pressure, but it will promote the raw material prices of new energy vehicles to return to rationality as soon as possible.

Welcome to subscribe to the WeChat public account "Automotive Industry Focus" to get the first-hand insider information on the automotive industry and talk about things in the automotive circle. Welcome to break the news! WeChat ID autoWechat