AutoBeta(AutoBeta.net)04/25 Report--

There has been feedback from consumers that the Porsche they ordered has been reduced by the authorities for no reason, according to the Black Cat complaint. Porsche officials originally promised to temporarily reduce the vehicle to a "manual steering column" due to a shortage of chips, and then upgrade the "electric steering column" for car owners free of charge. But now the authorities have refused to upgrade for free, millions of luxury cars have been reduced, and only 2300 yuan in vouchers have been provided to compensate. In addition, some consumers said that Porsche's foreign official website had marked "manual steering column temporarily provided due to lack of chips", but did not mention it on the Chinese official website, which was dissatisfied with all domestic car owners.

When viewed from the "Black Cat complaint" platform, the auto industry has shown 44 results on topics related to the cancellation of the electronic steering column by Porsche robbers. Among them, user 7755733108 said: "I ordered a Cayenne car in Cixi Porsche 4s store (Cixi Jiajun Automobile sales and Service Co., Ltd.) in September 2021. I learned online in March 2022 that the vehicle was affected by a global chip shortage." the electric steering column (that is, the electrically adjustable steering wheel) was changed to a manual steering wheel, and asked the shopkeeper after confirming that the shopkeeper advised me to talk after I got to the car and wanted to fool me. At my repeated urging, I informed my manufacturer that the accessory had been cancelled and the voucher of the store, which was compensated for 2300 yuan, was rejected by me, and asked the 4s store to continue to give feedback to Porsche and the manufacturer. The company failed to abide by the contract and did not inform the company before the purchase, so there was a problem of deceiving consumers. My request is to ask the 4s store to help me install the electric steering column and fulfill the contract in accordance with the instructions in the notice. Or I ask to return the car and refund the interest generated by the deposit to me.

So far, Porsche officials have not made any response to the above reports.

However, on the issue of Porsche downsizing, some car owners have revealed the news on March 28 and sparked a heated discussion on the Internet. A Porsche owner, a lawyer, revealed on the Internet that all the vehicles produced by Porsche for a certain period of time had cancelled the steering wheel electric vehicle adjustment function because of a shortage of chips, according to Caijing Automotive. However, Porsche's previous operation is not to take the initiative to tell the car owner that this function is reduced, but to make some cash compensation after the owner picks up the car. The car owner also said that the US car owner paid US $500. according to the US dollar exchange rate, the US car owner compensated 3100 yuan and sent an early email to notify the car owner, while the domestic car owner paid 2300 yuan without any notice. In addition, there are also car owners posted online to protect their rights, some car owners said: the lack of electric steering column, first to compensate 3000 yuan for follow-up installation, but now unexpectedly do not install, only 2300 yuan compensation.

Then Porsche official said: "the continuing serious shortage of semiconductor capacity has led to production bottlenecks in many industries around the world, such as consumer electronics, computers, telecommunications, automotive and so on." Porsche has been making active efforts to make dynamic adjustments according to the development of the situation to minimize the impact on customers due to supply bottlenecks. However, it is a pity that the individual equipment of some Porsche models is inevitably still seriously affected, and we have to adjust some spare parts in order to ensure the supply of vehicles. For customers affected by this, Porsche China authorized Porsche centers across the country to inform customers of follow-up changes caused by changes in supply conditions on July 5, 2021 and March 22, 2022, respectively. We deeply regret the inconvenience caused to consumers by this adjustment, and have corresponding plans to respond to customers' concerns. "

Due to the influence of the COVID-19 epidemic and the global chip supply shortage and other factors, since 2020, the global automobile industry has generally been trapped by the supply chain crisis, and the lack of core has led to production reduction, vehicle allocation, and suspension of new car delivery has long become the norm in the automobile industry. However, if car companies should make clear communication with consumers when carrying out reduction, so as to avoid disputes and unnecessary trouble.

According to public data, Porsche is a world-famous luxury car brand of Volkswagen in Germany. 911,718 (including Boxster, Cayman), Panamera, Cayenne and Macan are all sold models. According to official Porsche data, Porsche sold 301915 vehicles worldwide in 2021, an increase of 11% over the same period last year, and this is the first time Porsche sales have exceeded 300000. Among them, Porsche delivered a total of 95671 vehicles in China in 2021, an increase of 8% over the same period last year, making it the largest single market for the Porsche brand in the world for seven consecutive years, accounting for 32% of the global market. However, Porsche did not announce this year's annual sales target, saying that given the current global situation, any forecast for 2022 delivery and business data would be too early.

Welcome to subscribe to the WeChat public account "Automotive Industry Focus" to get the first-hand insider information on the automotive industry and talk about things in the automotive circle. Welcome to break the news! WeChat ID autoWechat