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Name it "wipe the edge"? Lingbao Motor responds to unfair Competition

2024-11-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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AutoBeta(AutoBeta.net)05/26 Report--

On May 24, Jiangsu Jimai New Energy vehicle Co., Ltd. (hereinafter referred to as "Jimai New Energy") made a relevant explanation on the previous official letter issued by Changan Automobile. Jimai New Energy said that because it had not received written documents so far, it was unable to judge the authenticity of the official letter, so it explained the incident through the media.

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Lingbao said that Lingbao Uni means "Lingbao has you". It gathers all U you and is transformed into Lingbao Uni, which can be translated as "unity" in Latin. Lingbao's original intention is to unify everything that has you, which is significantly different from the intention of Changan UNI.

In addition, Lingbao believes that it has no subjective intention to cling to, and that there is no unfair competition behavior of "unauthorized use of similar UNI product names"; Lingbao Uni positioning A00-class small cars are obviously different from Changan UNI in positioning, pricing, and vehicle appearance, so objectively it is not easy to confuse the relevant public with goods and their sources. In addition, Lingbao said that Changan Automobile, as the leader of China's own automobile brands, is an example of its respect and learning, and hopes that under the guidance of Changan Automobile, China's own-brand automobile enterprises can strengthen exchanges and cooperation and unite as one.

Prior to this, Changan Automobile issued an official letter to Jimai New Energy, demanding that Jimai New Energy immediately stop unfair competition. According to the letter, Jimai New Energy released a series of advertisements for "Lingbao Uni listing Conference" on the Sina Weibo platform, using the advertising language [Uni] that has constituted unfair competition with Changan's "UNI series" products. According to the official letter of Changan Automobile, Jimai New Energy is required to stop the above-mentioned unfair competition immediately and reply in writing on the handling of the situation.

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Changan Automobile said that since the release of the naming scheme of UNI series products in September 2019, it has successively listed UNI-T, UNI-K, UNI-V and other models, and carried out large-scale publicity and invested a lot of cost. "at this stage, Changan Automobile 'UNI' series products have enjoyed a high reputation in the market, with a good reputation and market influence.

It is understood that at present Changan UNI series has UNI-T, UNI-K, UNI-V three models on sale. Among them, UNI-T, the first product of Changan UNI series, was launched on June 21, 2020, with an official guiding price of 11.39-133900 yuan; the second model of Changan UNI series, UNI-K, was launched on March 18, 2021, with a total of 4 models with a price range of 15.39-184900 yuan. UNI-V, the third model of the Changan UNI series, was launched on March 21, 2022. The car focuses on the four-door coupe market, launching a total of four models with a price of 10.89-131900 yuan.

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It is worth mentioning that Lingbao Motors launched its new car Lingbao Uni on the same day. The new car is located as a miniature pure electric car, which is equipped with two kinds of lithium iron phosphate batteries of different capacity. The mileage under comprehensive operating conditions is 140km and 201km respectively, and the price range is 38800-49800 yuan.

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