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According to relevant media reports, ES7, the brand new model of Lulai, will debut online on June 15, when the 2022 ES6, EC6 and ES8 models will also be released. In response to the news, the official of Xilai Automobile has not responded yet.

As early as February 15, Qin Lihong, co-founder of Lulai, revealed that a new model, ES7, will be released this year and compete with brilliance BMW X5 long wheelbase version. The new car is based on the NT2.0 platform, and its intelligent level is the same as that of ET5 and ET7. It locates a large SUV with five seats in pure electricity, which is between ES6 and ES8. The price of the vehicle is expected to be more than 400000. According to the previous plan, the new car will be released at the end of May. On March 29 this year, a netizen asked about the release time of the new car ES7 on Lulai App. Qin Lihong, co-founder of Lulai, responded that the ES7 would be released at the end of May. Perhaps due to the impact of the epidemic and other major environment, the ES7 originally scheduled to be released at the end of May was postponed.

At present, the new car has appeared on the declaration information of the Ministry of Industry and Information Technology. According to the previous declaration information and espionage photos, the new car will use the latest family design language of Ulay, and the front face is similar to that of the ET7 model. Specifically, the front of the new car on both sides of the use of slender daytime driving lights, with the bottom of the longitudinal arrangement of near and far light groups, making the whole highly recognizable. In addition, the charging port of the new car is adjusted to the left side of the body, with a lidar and two high-level cameras above the front windshield.

On the side of the body, the new car adopts a suspension design, and the roof line extends down from the B column to the rear. In addition, the new car is also equipped with five-spoke blackening rims and blackening the window frame and roof luggage rack, so the overall shape is more dynamic. In the rear part, the new car adopts the popular penetrating design style and fumigation treatment, the rear windshield of the vehicle is tilted greatly, and the roof has a rearview camera.

In terms of body size, according to the declaration information, the length, width and height of the new car is 4912/1987/1720mm, the wheelbase is 2960mm, and the positioning is medium and large SUV. According to the data, the body size of the new car is similar to that of the domestic BMW X5. As a comparison, the length, width and height of the domestic BMW X5 are 5060/2004/1779mm, wheelbase 3105mm, positioning medium and large SUV.

In terms of interior decoration, the official has not released detailed information yet. It is expected that the new car will be equipped with higher-cost functions such as NT2.0 self-driving hardware, 7.1.4 immersion sound system, air suspension, electric suction door and seat massage.

In the power part, the new car adopts the front and rear double motor four-wheel drive layout, the front and rear double motor power is 180kW and 300kW respectively, the total power of the system is 480kW, and the total torque is 850N ·m. In addition, according to the Ministry of Industry and Information Technology, the new car will be available in five battery-lasting versions, 440, 485, 575, and 620 / 450, with a kilowatt-hour battery on 100-70-75.

In terms of market competition and vehicle price, as far as the current medium and large pure electric SUV market is concerned, Volkswagen ID.6 CROZZ (vehicle price is 24.52-334800 yuan) and ID.6 X (vehicle price is 23.9888-335888) are both medium and large pure electric SUV products. Both models offer 6-seat and 7-seat options. By contrast, the new car offers only five seats, but judging from the information exposed so far. After the launch of the new car, it will compete with the domestic BMW X5, the first medium-and large-scale SUV of BBA, while the domestic BMW X5 has been officially launched at the end of March this year, with a vehicle price range of 60.5-775000 yuan, while the new car, as a medium-and large-scale SUV under Lailai, will also maintain the high-end nature of the Kilai brand, and the price is expected to be between 450000 and 550000 yuan.

The concern of the automobile industry is learned from the official website of Xilai Automobile. at present, the models on sale are ES6, ES8 and EC6, in which the ES6 price of the medium-sized SUV is 35.80-526000 yuan, and the ES8 price of the large-scale SUV is 46.80-624000 yuan. The EC6 for positioning medium-sized SUV costs 36.80-513400 yuan. According to previous news, the three 2022 models will make major upgrades to smart hardware, including Qualcomm 8155 chips, 360 look cameras and 5G modules. It is expected that the vehicle performance will be further improved after the upgrade. In addition, three new models will be delivered this year, including the ES7 model mentioned above, as well as ET7 and ET5, among which the ET7 positioning medium and large flagship sedan, which began delivery on March 28th and competes with BMW7. ET5 positioning medium-sized luxury sedan, positioning lower than ET7, the price before the subsidy is 328000 yuan and 386000 yuan respectively, is expected to be officially delivered in September 2022, after the launch will be with Tesla Model 3.

As one of the three swordsmen of the new power of domestic car building, compared with Xiaopeng Automobile and ideal Automobile, Xilai Automobile is currently the new power car company with the largest number of planned products, but its sales figures are no better. According to the statistics of the auto industry concerned about the past, in the annual sales list of new forces in 2021, Xiaopeng delivered a total of 98155 cars, winning the annual sales title, followed by 91429 cars from Lulai and 90491 from ideal cars. From January to May this year, Xilai delivered a total of 37866 cars, lagging behind Xiaopeng (53688) and ideal (47379).

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