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According to reports, BMW Group announced on its overseas website that the first generation BMW i3 was officially discontinued. Official data show that the first generation BMW i3 has sold 250,000 vehicles in nine years since its launch. After the BMW i3 is discontinued, the electric version of the third generation BMW X1 (iX1) will directly fill BMW's gap in miniature electric vehicles.

According to the automotive industry concerned about the query information to understand, in 2011, BMW released Project i electric car planning, followed by the launch of i3 and i8 two models, BMW i3 production also means that BMW i series on an era officially ended, there are netizens commented: "a pity", there are netizens think: "update is inevitable".

BMW i3 is BMW's first pure electric vehicle. It started production as early as 2013 and entered the domestic market in 2014. In the early stage, it launched two models: pure electric version and extended range hybrid version. The vehicle price is 449,800 yuan and 516,800 yuan respectively. It provides two power options. The maximum power of pure electric motor is 170 horsepower, the peak torque is 250 N·m, and it is matched with 22 kW lithium ion battery. 0-100 km/h acceleration time of 7.2 seconds, top speed of 150 km/h, NEDC range of 185 km. Compared with the pure electric version, the extended range hybrid version adds a 0.65-liter two-cylinder gasoline engine, which is powered by lithium battery and has a maximum range of 300 kilometers.

As the first pure electric production model of BMW brand, i3 has only one generation model. However, BMW has upgraded the new car for many times. For example, in terms of battery and range, NEDC range of 2016 models has been increased to 271km, NEDC range of 2019 and 2020 models has reached 340km and supports fast charging mode. The guidance price has also been lowered. The guidance price of 2020 fast charging models is 305,800 yuan.

Although the first generation BMW i3 has been discontinued, BMW will not give up this market against the backdrop of hot new energy vehicles. At present, BMW Group has launched a brand-new BMW i3 pure electric sedan, the official guidance price is 349,900 yuan, power aspect, BMW i3 equipped with a maximum output power of 210kw, peak torque up to 400N·m drive motor, matched with 70kwh high nickel ternary lithium battery pack, CLTC standard range reached 526km, the car will be launched against Tesla Model 3, Xiaopeng P7, Wei Lai ET5 and other models.

However, the brand-new BMW i3 pure electric sedan is only aimed at domestic market sales, that is, domestic special models, the car will be produced at Brilliance BMW factory. The new BMW i3 can be seen directly as an all-electric version of the fuel-powered BMW 3 Series. The automotive industry is concerned that BMW i3 sales should not be very high. It is only a forced derivative product in the current market, with limited product performance. As for the overseas market, there are reports that BMW will launch BMW i3 in overseas markets in 2027, but BMW i3 will be a new generation of products.

According to the plan, BMW Group expects to launch 12 pure electric vehicles in the Chinese market by 2023, covering almost all current market segments; BMW Group plans to deliver 2 million pure electric vehicles worldwide by 2025, and at least a quarter of the cars sold in China will be pure electric vehicles, and 10 million pure electric vehicles will be delivered globally by 2030.

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