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Guan Xuan: domestic BMW X5 price reduction

2024-09-08 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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When the "price increase" has generally become the mainstream of the domestic car market, the domestic BMW X5 has reduced its price against the trend. Starting from September, the domestic BMW X5 will cancel smart touch keys and cut prices for some of the models involved by 3000 yuan, according to BMW officials. At present, the price and configuration of BMW's Chinese official website have been adjusted. Among them, the xDrive30Li premium M sports suit cancels the smart touch key, and the price is 632000 yuan after a price reduction of 3000 yuan. The xDrive40Li M sports suit cancels the intelligent touch key, and the price is 702000 yuan after the price reduction of 3000 yuan. The xDrive40Li premium M sports suit cancels the intelligent touch key, and the price is 772000 yuan after the price reduction of 3000 yuan. As for the entry-level model xDrive30Li M sports suit, the price remains unchanged and still sells for 605000 yuan.

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It is understood that the domestic BMW X5, in addition to the entry version of the xDrive30Li M sports suit, the other three models are equipped with intelligent touch keys. After this configuration adjustment, the prices of the other three models have been reduced by 3000 yuan. Earlier, the entry version of the xDrive30Li M sports suit can spend 3500 yuan to choose this configuration. At present, there is no intelligent touch key in BMW's official website and the configuration table printed in August.

Different from the price increase of most domestic models, the domestic BMW X5 will reduce the price because of the reduction. It should be noted that, according to official news, the reduction is only for the models that began production in September. Therefore, the models produced before this will not be affected, and the model configuration and price will remain the same. Due to the lack of core and tension in the parts supply chain, it is not clear whether BMW officials will restore this configuration. However, from the evaluation of netizens, most netizens are in favor of canceling this configuration.

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The BMW X5 is a medium-and large-sized SUV owned by the BMW Group. Currently, the imported BMW X5 sells for 69.99-863900 yuan, while the domestic BMW X5 went on sale on March 31. It has launched four models with optional 2.0T and 3.0T engines, of which the previous 2.0T version is priced at 60.5-635000 yuan and the 3.0T version is priced at 70.5-775000 yuan.

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As for the price, many consumers said that it was too expensive soon after the new car came on the market. At the same time, it was exposed that there was a price increase for selling cars soon after the new car came on the market. According to the auto industry's concern from the BMW X5 friend circle, it was necessary to increase the price to order the domestic BMW X5, and users who had been blindly booked also had to add about 40,000 to 50,000 yuan to pick up the car at the end of this month. It is also different according to the different price situation in the area where the BMW 4S store is located. For example, Guangzhou achieves a "price increase" by adding a compulsory decoration package, while a car booking in Beijing adds 20T plus 30,000 and 3.0T plus 50,000. And only accept cash.

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Brilliance BMW domestic BMW X5 is the fourth generation model, which is based on BMW's latest CLAR platform. Both exterior design and interior layout basically continue the imported design style. In terms of details, the domestic BMW X5 uses a large-size double-kidney intake grille and the classic angel eye headlamp design, while the rear part uses a suspended 3D taillight. The layout of the interior part, including the 12.3-inch central control screen and the full LCD instrument, the three-spoke steering wheel, the air conditioning control area and the guard area, are consistent with the imported models.

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Different from the imported version, the biggest highlight of the domestic BMW X5 is that it is fully lengthened on the basis of imported models, the length, width and height are 5060/2004/1779mm, wheelbase 3105mm. As a reference, the length, width and height of the imported BMW X5 are 4930/2004/1776mm and the wheelbase is 2975mm. In terms of power, the brilliance BMW X5 is equipped with 2.0T and 3.0T displacement engines. Among them, the xDrive30Li carries a 2.0T four-cylinder engine (B48B20G), produced by brilliance BMW, with a maximum power of 272 horsepower. The xDrive40Li carries a 3.0T in-line six-cylinder engine (B58B30C) and is produced by BMW AG with a maximum power of 370hp. In terms of transmission system, they all match 8-speed manual self-integrated gearbox.

The data show that since the launch of the domestic BMW X5, cumulative sales have been 12085, including 88 in April, 2965 in May, 4001 in June and 5031 in July. Generally speaking, the price of vehicles will be directly linked to sales. As the domestic BMW X5 will not be reduced until September, it is not clear what impact the price reduction will have on the sales of the domestic BMW X5.

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