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On September 23, the brand-new Link03 was officially launched. Five new models were launched, with a price range of 154,800 - 176,800 yuan. For reference, the current model sells for 13.68- 256,800 yuan. As a brand-new model, it is mainly upgraded for appearance and interior, and the 1.5T three-cylinder engine is cancelled in the whole series.

As a mid-term model, the new car has a more radical design. The front face adopts the latest family-style design style, consisting of a brand-new large size trapezoidal air intake grille with iconic split headlight groups on both sides to improve overall recognition, while a narrow banner mid-net design is used above the grille to increase the sporty feel of the new car.

On the side of the body, the new car maintains the same design style as the current model, using a straight waist line running through the body, equipped with five-spoke rims to highlight the sporty effect, on the rim, the new car will offer R17, R18 and R19 rim options in three different size. In terms of body size, the length, width and height of the new car are 4684/1843/1460mm respectively, and the wheelbase is 2730mm, positioning compact car. By contrast, the length, width and height of the current model are 4657/1840/1460mm and the wheelbase is 2730 mm. In contrast, the new car has been improved in length and width.

At the rear of the car, the rear of the new car is equipped with a small spoiler and a through-type tail lamp group. The internal light sources are arranged in a longitudinal array. The English logo LYNK&CO is located in the center. After lighting, the recognition is extremely high. The rear surround also adopts a brand-new design style. The exaggerated diffuser and the elliptical exhaust layout with two sides are added to make the whole vehicle sporty.

Interior part, as a mid-term modified model, the new car also has obvious improvement in all aspects. The interior of the car is decorated in black color and supplemented with chrome elements. In terms of configuration, the new car is replaced by a suspended design from the embedded design of the current model. The size of the center control screen is also increased to 12.8 inches, and some physical buttons of the center console are cancelled. The new car is equipped with 12.3-inch all-LCD instruments. At the same time, the new car also cancels the original air conditioning outlet above the central control screen and adopts the through-type air conditioning outlet design instead, which makes the visual effect more scientific and technological.

In terms of power, the new car continues to offer three options: fuel version, performance version and hybrid version. Among them, the fuel version provides 2.0T high and low power engine with maximum power of 160kW and 187kW respectively; the hybrid version is equipped with DHE15 1.5T three-cylinder engine with maximum power of 110kW; the 03+ performance version is equipped with a 2.0T turbocharged engine with maximum power of 195kW.

LinkedIn is a high-end brand jointly established by Geely Automobile Group and Volvo Automobile Group. Geely Automobile holds 50%, Volvo Automobile holds 30% and Geely Holdings holds 20%. Link03 is the first sedan model of Link03 brand. It was first announced in Tokyo, Japan in October 2018 to be launched globally. It is positioned as a fashionable sports sedan. At present, Link03 model has formed Link03, Link03 +, Link03 + Cyan customized version and other performance upgraded models. According to the positioning and selling price of new cars, as far as the current domestic market is concerned, the new cars will compete with Honda Civic, Volkswagen Golf/Golf GTI and other models after they are launched. For comparison, Honda Civic price range is 1199 - 187,900 yuan; Volkswagen Golf/Golf GTI price range is 1298 - 229,800 yuan.

Data show that the cumulative sales volume of Linkages brand in 2021 is 220,500 vehicles; From January to August this year, the cumulative sales volume was only 107363 vehicles, down 19% year-on-year, of which August increased by 150% year-on-year to 15098 vehicles, realizing a substantial year-on-year growth. However, the decline trend of Linkages brand from January to August this year was particularly obvious. The reasons for the decline were related to the epidemic situation and chip shortage in the first half of this year. Gan Jiaxiao, CEO of Geely Automobile Group and executive director of Geely Automobile Holding Co., Ltd., said earlier. In the first half of the year, Geely automobile vehicles were affected by the epidemic situation to a certain extent, especially Linke brand. The main sales areas of Linke brand were respectively in the Yangtze River Delta region. However, with the help of many national policies, the automobile market basically returned to normal track after June.

In terms of specific vehicle models, from January to August 2022, the cumulative sales volume of Link03 was 31854 vehicles, which was the model with the highest sales volume under Link03 brand; Link06 followed with 20172 vehicles. Up to now, Link01, Link02, Link03/03+, Link05, Link06 and new energy vehicles Link01 PHEV, Link02 PHEV, Link05 PHEV and Link09 MHEV/PHEV are on sale. Not long ago, Link01 EM-P was officially launched at Chengdu Auto Show with all its models. Three new models were launched with a price range of 199,800 yuan-227,800 yuan. In addition, The Next Day, a brand-new concept car, debuted offline, representing the future design direction of the Linkages brand. According to the plan, Linkages will launch 4 smart hybrid products this year, and 3 more will be launched within two years; by 2025, all Linkages products will be equipped with Linkages smart hybrid technology to realize electrification of all products.

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