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On October 25th, Hyper SUV Eletre, Lutes' first pure electric model, was launched. The new car is targeted at medium and large SUV, and a total of two models are launched based on EPA platform. The starting price of Eletre S+ (450kW) in China is 828000 yuan, and that of Eletre R+ (675kW) is 1.028 million yuan. It is understood that the new cars will be produced domestically at the Global Intelligent Factory in Wuhan, and the first batch of vehicles will be delivered in 2023. Delivery of S+ models will begin in March 2023 and R+ models will begin in May 2023, officials said.

Appearance: the new car adopts a more radical design language in appearance, the intake grille is an active grille design, both sides of the hood are designed with concave shape, with split headlamp group, and both sides of the lamp group are equipped with hollowed-out diversion devices. there are two airways on the front engine cover, together with the bottom carbon fiber front lip and the side blade to create a different visual effect of the vehicle.

Body: the length, width and height of the new car are 5103/2019/1630mm and the wheelbase is 3019mm. The use of sedan car SUV modeling design, the use of smooth waistline design, the bottom is equipped with multi-spoke styling design wheels, so that the overall movement atmosphere of the vehicle is enhanced, and the door is equipped with hidden door handles, which greatly reduces the wind resistance coefficient and improves the safety of drivers while driving. The taillight adopts through-type styling design, and the recognition is very high after lighting.

Interior decoration: the use of a more avant-garde style design, the central control is a standard T-shaped, the steering wheel uses a parallel style, with a suspension control screen, the overall effect is simple. Both the lead driver and co-driver are equipped with a 12.6inch long full LCD display, which mainly displays vehicle driving information, while the co-driver displays entertainment information, as well as a 29-inch HUD head display. Physical buttons have been removed from the entire central console of the vehicle, all focused on the 15.1-inch OLED multimedia central control screen. In terms of configuration, Lutes is equipped with 4 lidars, 7 8 megapixel cameras, 4 2 million look cameras, 360 degree stereo look, 2 4D imaging millimeter wave radars, 4 angular millimeter wave radars, 12 ultrasonic radars and 1 attention monitoring camera.

In terms of power, the whole system is equipped with double permanent magnet synchronous motors before and after. The maximum power of the Eletre S + model is 612hp, the maximum torque is 710Nm, and the acceleration of 100km is 4.5s. The maximum power of the Eletre R + model is 918hp, the maximum torque is 985Nm, and the 100km acceleration is 2.95s. The battery life section is equipped with a battery pack with a capacity more than 100kWh, and the WLTP mileage 600km and 517km versions are available. In terms of competitive products, Lutes Eletre will bid on BMW iX, Porsche Taycan and Tesla model X models after its launch.

According to relevant data, Lotus was founded in 1952 and was known as the three major sports car brands together with Lamborghini and Ferrari. Acquired by Malaysian carmaker Proton Motors in 1996, Lotus officially entered the Chinese market and released its official Chinese name "Lutes" in June 2011. in June 2017, Geely Holdings signed a final agreement with Malaysia's DRB-HICOM Group to acquire 49.9% of its Proton Motor and 51% of Lutes, a luxury sports car brand, becoming Geely Holdings's first sports car brand. Mr Li has said Geely wants to turn Lutes into a luxury brand that competes with Porsche and Ferrari. To this end, Geely has developed a plan to restore sales and influence to Fuxing Lutes. The plan includes building factories in China to increase sales and popularity, and increasing investment to promote brand-new sports cars.

According to the plan, Lutes Technology will launch four pure electric products in the next five years. In 2022, the E-class SUV codenamed Type132 will be launched, the E-class four-door sedan codenamed Type133 will be launched in 2023, and the D-class "pure electric intelligent species" codenamed Type134 will be launched in 2025. Three new models will join Lutes UK's pure electric supercar EVIJA and pure electric trot to form Lutes Group's global pure electric product matrix in the next five years. It is not difficult to see that entering the electric era, with Porsche, Rolls-Royce and other luxury brands launching new energy models one after another, the luxury new energy car track will become more and more intense.

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