AutoBeta(AutoBeta.net)11/21 Report--

On November 20th, Sihao's medium-sized SUV "Sihao X8 PLUS" was officially launched. The new car has launched a total of five models with a price range of 9.98-139800 yuan, which will compete with Ruihu 8 PLUS after its launch. The current price range of Ruihu 8 PLUS is 12.49-169900 yuan.

The new car can be regarded as the mid-term modification of Sihao X8. In terms of appearance, the new car adopts the brand-new design style of "Unbounded Aesthetics". The front face is a frameless large-size intake grille, and the headlamp groups on both sides are integrated with the grille, and are decorated with metal chrome plated strips. The internal structure of the lamp group is segmented LED strip, which is highly recognizable after lighting. On the side of the body, the waistline of the new car is straight, extending from the front fender to the rear, improving the visual length of the whole car, and the roof line slopes down slightly from the B pillar. The concave shape under the door and the wide eyebrows on the front and rear wing make the whole car more athletic, and the new car is also equipped with double five-spoke rims. The rear part of the car, the shape of the new car is square, and the through taillight group is also designed and blackened, with a sturdy LED band in the middle and a "T" shape on both sides to enhance recognition. The rear surround makes the new car visually have a stronger multi-level through different color design, and the lower exhaust is a bilateral two-way layout, which cooperates with the spoiler design to further enhance the sports sense of the new car.

In terms of body size, the length, width and height of the new car are 4825mm/1870mm/1758mm, wheelbase is 2830mm, positioning medium-sized SUV. As a comparison, the length, width and height of Sihao X8 are 4815/1870/1758mm, the wheelbase is 2830mm, and the length, width and height of Ruihu 8 PLUS are 4722/1860/1745mm and 2710mm respectively. By contrast, the length of the new car is more 10mm than the Sihao X8 and much larger than its rival Ruihu 8 PLUS.

In the interior part, the new car is equipped with a very popular double screen design, which is composed of a 12.3in full LCD dashboard and a 12.3in central control multimedia display screen, with a built-in "iHearing 3.5" car networking system, and a large number of physical keys are retained under the central control screen. the car is also equipped with a four-spoke multi-function steering wheel and knob electronic shift mechanism, the overall sense of science and technology. In the seat layout, the new car is designed with three rows of seats, offering two options: the six-seater version of 2x2x2 and the seven-seater version of 2x2x2.

In terms of power, the new car is equipped with a 1.5T turbocharged four-cylinder engine with a maximum power of 184 horsepower and a peak torque of 300 Nm, which is matched by a 7-speed wet double-clutch transmission with a fuel consumption of 7.9L under 100 km comprehensive operating conditions.

According to the attention of the automotive industry, the "Sihao" brand was founded on April 24th, 2018, under the Volkswagen Group, jointly established by Jianghuai Automobile and Volkswagen Group, with products covering sedans, SUV and SUVs. The first model Sihao E20X positioning pure electric A0 SUV. At the 16th Beijing International Auto Show in 2020, Sihao passenger car brand Huanxin was released, Sihao X8 was listed on the market and replaced with a new LOGO logo; in September 2022, Sihao New Energy released its new Zhixuan pure electric SUV-- running S, with a pre-sale of 209900 yuan.

According to the narrow passenger car wholesale sales data released by the Federation of passengers, the total sales of the Sihao brand was 101831 in 2021, but due to poor sales of the model and the slow pace of new cars, Sihao is not well known by consumers. In addition, according to the latest new car traffic insurance purchases, the total sales of Sihao brand was 52747 from January to October in 2022, only a slight increase of 5.79% compared with the same period last year, of which October sales were 5644, down 1.45% from the same period last year.

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