AutoBeta(AutoBeta.net)02/28 Report--

Recently, Chery's medium-sized SUV Ruihu 9 officially opened its pre-sale, with a blind starting price of 160000 yuan. It is understood that the new car is located as a medium-sized SUV, is based on the Martian architecture-super hybrid platform to build the first mass production model, all equipped with 2.0T engine, will be officially launched in May this year.

Appearance: the new car adopts Chery's brand-new family style design, the intake grille is a large polygonal shape, and the interior of the grille is decorated with vertical chrome plating and the luminous brand LOGO. The eye-opening headlights on both sides are combined with the raised lines on the engine cover to make the front face of the vehicle more aggressive. The taillight is a through-type LED taillight group, and printed with the CHERY logo, so that the vehicle as a whole has a higher degree of recognition, while the lower bilateral single exhaust layout adds a bit of movement.

As for the body, the side is slender and simple, and the roof, window frame and exterior rearview mirror are all blackened, equipped with roof luggage rack, 20-inch rims, etc., with back-sliding design and suspended roof design to enhance the sense of movement of the vehicle. Door handle is a popular hidden design. In terms of body size, the length, width and height of the new car are 4820/1930/1699mm, and the wheelbase is 2820mm. Compared with Ruihu 8, its length and wheelbase are increased by 100mm.

In terms of interior decoration, it uses a double 12.3inch double screen center console layout, equipped with a three-spoke multi-function steering wheel, a two-color layout with touch-type multi-function buttons, a shift pick and a HUD look-up display, which further enhances the scientific and technological atmosphere in the car. In addition, the new car also uses brown and white color matching, combined with gold stitches and wood panels in the central control area to improve the texture of the vehicle. In terms of configuration, the new car will have Qualcomm Snapdragon 8155 chip + 5G Gigabit Ethernet, mobile phone wireless charging, front seat electric adjustment, co-driver boss key, 27 air outlets, rear seat heating, SONY 14 Yang surround sound, 255color light waterfall rhythm atmosphere lights, etc., there is a good performance in the comfort configuration. In addition, the new car will also offer optional seating layouts of 5 seats and 7 seats.

In terms of power, it will be powered by Chery's 2.0T Kunpeng engine, with a maximum output power of 192kW and a peak torque of 400Nm, using Aisin 8AT gearbox. In addition, Ruihu 9 will also provide a "Kunpeng super intelligent hybrid" version. It is understood that the hybrid version has a full-scene intelligent control four-wheel drive system, 0-100km acceleration time of 4.5s, its comprehensive life of 1300km can be charged from 30% to 80% in 18 minutes. In terms of competitive products, the new car will be marked after the launch of Red Flag HS5, BYD Tang, Hanlanda, Tuang, Chuanqi GS8, Yaoguang, Xingyue L and other models.

It is worth noting that the SUV market has always been the main battlefield of its own brand, and the launch of Ruihu 9 is also expected, which not only undertakes the important task of sales, but also the forerunner of the brand's latest technology. Relevant data show that: at present, Chery's products are divided into Ruihu series, Ai Ruize series and ou Mengda three product series, of which Ruihu series has Ruihu 8, Ruihu 7, Ruihu 3X, Ruihu 5X models for sale; Chery's three major product series cover small SUV, compact SUV, medium-sized SUV and compact cars, although there are many products, but the only models with good sales are Ruihu series.

According to relevant data, Chery sold a total of 1232727 vehicles in 2022, an increase of 28.2% over the same period last year. Among them, Ruihu 8 series sold 120506 vehicles in 2022 and Ruihu 7 series 153777 vehicles. With the pre-sale of Ruihu 9, the rectangle of Chery automobile products will be further improved. Of course, it remains to be seen whether the new car can further boost Chery's sales after its launch.

Welcome to subscribe to the WeChat public account "Automotive Industry Focus" to get the first-hand insider information on the automotive industry and talk about things in the automotive circle. Welcome to break the news! WeChat ID autoWechat