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Today, Zhang Yong, CEO of Najia Automobile, said in a personal Weibo post: there is a GT, all kinds of sarcasm, if it is a foreign brand or those are all good. "Nashi" doesn't mean not to admit defeat, and when the dynamic test results come out, we will see how we can beat those high-ranking "face-saving cars". As soon as the Weibo content was issued, it attracted a lot of netizens to watch.

In this regard, some netizens said: it is inevitable that any new product comes out to question the sound. We finished the product and showed them the test results. Another netizen said: the car market is so popular that the bosses are out in the open, in order to create momentum for brand marketing.

It is understood that the "GT" car is the second sports car model of which car, which made its debut on April 4, and the new car will be launched as soon as the first half of this year. In terms of appearance, the appearance of the mainstream sports car is adopted, the front face is designed with a closed grille, and both sides are equipped with long and narrow headlights. The front enclosure is a three-stage design with the vents of the new front engine cover, which makes the front face of the vehicle very recognizable. In terms of body size, the length, width and height of the new car are 4715/1979/1415mm and the wheelbase is 2770mm. In terms of power, the new car will provide users with two power versions: single-motor rear-drive and dual-motor four-wheel drive, in which the rear axle of the single-motor model is equipped with a drive motor with a maximum power of 170 kilowatts. The dual-motor version will also add a 170-kilowatt drive motor to the front axle. In terms of mileage, the single-motor version of the CLTC has a mileage of 560km, while the dual-motor version of the CLTC has a mileage of 580km and can break 100 in 3.7s.

It is worth noting that the launch of sports car models by Nezha has something to do with its own development. At present, most of the models on sale are mainly models with a price of less than 200000 yuan, which also means that the profit of the vehicle is not high, and there is a huge loss behind the price for quantity.

According to relevant data, the net loss of Nahu Automobile has exceeded 4.2 billion yuan in the past two years. In 2020, Nahu achieved a revenue of 1.297 billion yuan and a net loss of 1.321 billion yuan. In 2021, its operating income increased significantly to 5.735 billion yuan, but the net profit loss also increased to 2.908 billion yuan. Judging from the 2021 sales figures released by Nezha, its sales figures have increased, but in terms of revenue, Naga, like most new energy companies, is still losing money. Take Nahu car in 2021 as an example, it delivered 69674 vehicles in 2021, with a net loss of 2.9 billion yuan. Based on this calculation, the average loss per car is more than 40,000 yuan.

In order to improve the loss-making situation, Nahu released its first model of more than 200000 in July 2022 to enter the high-end market, with a price range of 19.98-338800 yuan. However, sales of the model have not been satisfactory after its launch, with only 2003 delivered in the first month and 2206 in March this year. With regard to the poor sales of Nezha S, the official has said that Naxi S has the problem of insufficient production capacity and is carrying out production adjustment in the supply chain, which is expected to take about two or three months. At the same time, it is also revealed that Nashi GT is about to attack. It is not difficult to see that officials have high hopes for the emergence of GT.

With the rapid development of new energy vehicles, the introduction of mid-and high-end luxury car products by broadening the product line has become the strategic direction of many automobile companies. Judging from the current market of new energy vehicles, there is indeed a certain gap in the pure electric sports car market. after all, in the era of fuel cars, as most sports cars are occupied by overseas car companies, it is an unrealistic dream for domestic car companies to build supercars. But now after switching to the new energy track, the new forces of car building are obviously in the forefront, and it seems that they have some strength to build supercars. The luxury of car-building new forces launching sports cars to build brands has become a common practice for many companies, such as EP9 under NIO and Roadstar under Tesla, which established a high-end position in the early days of the brand's debut. In addition, BYD, an independent brand, has also launched a million-class look-up U9 sports car, and GAC Ean has launched a pure electric supercar Hyper SSR with a price of 1.286 million yuan. And whether the GT sports car can be favored by the market this time, the auto industry is concerned that it will eventually have to return to product power and price.

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