AutoBeta(AutoBeta.net)04/10 Report--

On the evening of April 9, Xingtuo, a new generation of Xingtuo Moon, officially launched six models with a price range of 18.99 yuan to 233900 yuan. after the new car comes on the market, it will be compared with Toyota's Hanlanda, which sells for 26.88 yuan to 348800 yuan.

In terms of appearance, the front face of the new car uses a large hexagonal grille, the interior is decorated with straight waterfall strips, the sides are matched with sharp and slender headlights, and the chrome strips above the grille are integrated with the front face, making the visual effect wider. The chrome strip at the bottom of the front is also skillfully connected to the daytime traffic lights on both sides, and the overall design is very fashionable.

On the side of the body, the new car uses straight lines to make the visual effect of the whole car longer, while the 20-inch dense banner chrome-plated rims increase the sense of grade of the whole car. In the rear part, the new car uses through-type taillights with a large number of straight lines, which echoes with the front face, and the exhaust is a bilateral double exhaust layout, which further increases the sports sense of the new car. In terms of body size, the length, width and height of the new car is 4970/1940/1792mm, the wheelbase is 2900mm, and the positioning is medium and large SUV. For comparison, Toyota Hanlanda's length, width and height are 4890/1925/1720mm and its wheelbase is 2790mm.

The interior part is the place where the new car has changed greatly, the new car still uses a simple layout, but it has been replaced with a brand-new triple screen design and upgraded configuration. The new car is equipped with a super-large triple screen composed of a 12.3-inch full LCD instrument, a 15.6-inch central control screen and a 12.3-inch co-driver entertainment screen. Seats are available in 6-seat and 7-seat layouts. In terms of power, the new car is equipped with a 2.0T turbocharged four-cylinder engine, maximum power 192kW, maximum torque 400Nm. The transmission system matches the Ericsson 8AT automatic transmission and the brand-new BergWarner sixth-generation four-wheel drive system.

EXEED Star Road was officially released on November 9, 2018, which is Chery's third attempt to enter the high-end market. Previously, Chery had planned Ruilin and Guanzhi, but both brands ended in failure. Yin Tongyue, chairman of Chery, once said: "the shortcut is Chery's Skoda, Chery is Volkswagen, and Xingtu is Chery's Audi." To this end, it also set an ambitious goal: "the Xingtu brand plans to sell 60, 000 vehicles in 2019, and will strive to achieve the sales target of 100000 vehicles." However, the data show that Xingtu sales are 14000 in 2019, 18000 in 2020 and 37154 in 2021. Although the data show a gradual upward trend, there is still a big gap with Yin Tongyue's earlier estimated annual sales of 100000 vehicles.

At present, Xingtuo Motor's products include the wind series, the TX series, the TXL series and the moon series, among which the large and medium-sized SUV models were first launched on May 16, 2022. At that time, the car launched two models, namely Star and Star four-wheel drive, with a price range of 179900 yuan and 189900 yuan.

According to new car traffic insurance data, Starway's cumulative sales in 2022 were 24015, down 15.84% from the same period last year, with an annual market share of only 0.12%. Sales from January to February of this year were 2995, down 41.88% from the same period last year.

Welcome to subscribe to the WeChat public account "Automotive Industry Focus" to get the first-hand insider information on the automotive industry and talk about things in the automotive circle. Welcome to break the news! WeChat ID autoWechat