AutoBeta(AutoBeta.net)04/15 Report--

Zero-running cars have been exposed to fake sales, which has attracted market attention.

According to media reports, Zhang, a dealer manager in Jinan, revealed to the media that 4916 of the sales figures of 8493 vehicles sold in December 2022 were false, and that zero-running cars were "coercing dealers to list and rush sales in the names of employees."

On April 11, Zero issued a note on its official Weibo to clarify that the information related to the company's data fraud was recently revealed to the media by Zhang, the manager of Zero Zero dealership in Jinan, which was verified by the company to be false. Zero running car said that in view of the above rumor-mongering incident, the company has initiated judicial procedures to safeguard the rights of those responsible for spreading rumors and spreading false information, and took legal measures against "Zhang" to investigate their legal responsibility and safeguard the legitimate rights and interests of zero running cars.

This statement should have the official seal of the zero-running car, which looks more credible. However, after Zero issued a clarification, Zhang did not choose to be silent. He responded again that "all the contents reflected are true and relevant evidence can be provided."

According to the latest report of China Business and Economics, according to the factory documents and working group chat records provided by Zhang to the media, Zero cars in the business policy document requires stores to complete the inventory of T03 and C11 cars in November. as well as the license of the new vehicles sold in December, if it cannot be completed at 100%, the total loss of state compensation will be borne by the store. At the same time, the store is very likely to fail to achieve the delivery target and wholesale target rebate, resulting in greater losses.

Zhang said that in order to complete the licensing task, dealers mostly buy vehicles in the name of employees and relatives, and then sell them as used cars at a discount after getting a good license plate. Zhang believes that the zero-running car move is suspected of forcing dealers to complete the registration of vehicles to obtain national subsidies, the background is the formal withdrawal of new energy subsidies on December 31, 2022, and in order to stimulate dealers to achieve their licensing targets, the sales policy gives 2500 yuan and 6000 yuan of licensing incentives for T03 and C11.

In early January, zero-running auto pin asked dealers across the country to report their own licensed vehicles through online documents. Statistics show that the number of zero-running plates nationwide in December 2022 was 8493, of which 4916 vehicles were registered by dealers themselves, more than half of the monthly sales. This is also the reason why Zhang Shan alleged that zero-running car sales were falsified.

Looking back at the sales trend of zero-running cars, after the epidemic and the supply chain crisis, monthly sales began to grow steadily, from 9087 in April 2022 to 10069 in May 2022, and then remained stable in more than 10,000 vehicles for five consecutive months. it even surpassed Wei Xiaoli to become the top seller of new forces. In September 2022, Zero Motor successfully listed in Hong Kong, becoming the fourth new power brand listed on the Stock Exchange after Xiaopeng, ideal and Ulai. It was then, however, that zero-running car sales began to decline, from 11039 in September 2022 to 7026 in October 2022, and then returned to growth in the next three months. After entering 2023, zero-running car sales plummeted, with only 1139 new cars sold in January, down 86.6% from the previous month, 3198 in February and 6172 in March.

There is no latest official explanation on the fraud of zero-running car sales, and the response is based on the April 11 statement.

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