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On April 19, Lei Jun showed up at the scene of National Exhibition and Convention Center (Shanghai) and visited domestic new energy booths such as NIO, Xiaopeng, Polar Krypton, Gaohe, Zhiji, Feifan, Deep Blue, as well as ultra-luxury brands such as Lamborghini and Rolls-Royce. Lei Jun's arrival brought new enthusiasm to the staff of the car company's booth and the media people present. After all, Lei Jun, who held a conference on Xiaomi's new products in Beijing the night before, It took everyone by surprise when he appeared at the auto show the next day, and it was speculated that Lei Jun was conducting market research for the upcoming mass production of millet cars.

It is understood that the booth that Lei Jun stayed longest was Xiaopeng Automobile. Xiaopeng Automobile debuted at this auto show-Xiaopeng G6, which is the fifth product launched by Xiaopeng Automobile and the first strategic model under the supporting structure. It will carry Xiaopeng's latest technology in the fields of intelligent system, power supplement and vehicle intelligence building, and as one of Xiaopeng's shareholders, Lei Jun is also interested in Xiaopeng G6. Take a seat to show the experience in the back row of the car, and have a brief conversation with Wang Fengying, president of Xiaopeng Automobile, who has just assumed office.

Although it is about to become a competitor in the future, the atmosphere is still very happy. At the NIO booth, Li Bin, founder and chairman of the company, personally accompanied him and explained to him NIO's products and services. In addition, Lei Jun also communicated with Polar Krypton CEO an Conghui and Gaohe founder Ding Lei at the polar krypton and Gaohe booths respectively. Then Lei Jun went to the Lamborghini and Rolls-Royce booths, where Lamborghini launched the first V12 hybrid plug-in HPEV-- Lamborghini Revuelto, while Rolls-Royce unveiled its first all-electric model, Flash, especially for Rolls-Royce, Lei Jun showed great interest in taking pictures with the newly released Xiaomi 13 Ultra.

On March 30th, 2021, Xiaomi Group officially announced that it would set up a wholly-owned subsidiary in charge of intelligent electric vehicle business, with an initial investment of 10 billion yuan and an estimated investment of US $10 billion in the next 10 years. Lei Jun said at the press conference that the manufacturing of smart electric cars will be the last major entrepreneurial project in his life, and he is willing to bet all his achievements and fame to fight for Xiaomi cars.

Since Xiaomi announced the construction of cars, its crazy layout of smart cars, involving chips, lidar, self-driving, batteries and other fields. According to the plan, Xiaomi plans to launch its first model in 2024, selling 100000 in the first year and delivering a total of 900000 over the next three years. As to whether it is too late to launch the first mass production car in 2024, Lei Jun said that the new force of car building is 6-7 years ahead of Xiaomi. Two years ago, Xiaomi did a lot of interviews, believing that cars are a century-old racetrack, as long as they are optimistic about the auto industry, it is never too late.

Xiaomi is on the verge of building a car and has to start. "if you want to be a great company, you must follow the wind," Lei Jun said in an interview with CCTV. "at this moment, the tuyere is in the smart electric car." Lei Jun said that he did not want to build a car, and even had the idea of retirement, but Xiaomi had to build a car, because the car is in the tuyere, Xiaomi wants to become a great company, it must get traffic, and the car on the tuyere can provide enough traffic. As a result, Xiaomi's car-building field is a forced choice.

Apart from Lei Jun, BYD Chairman Wang Chuanfu did not go to the popular New Power Pavilion, but visited SAIC Feifan, Great Wall Wei Brand, Dongfeng Nissan and other car companies. Huawei smart car solution Yu Chengdong came to the polar krypton booth to visit and experience the latest polar krypton X on the market. More surprisingly, some executives of Audi, Porsche, Bentley, Lamborghini and Ferrari also came to the BYD booth in their spare time to get a close feel of the new models of the domestic new energy giant.

In fact, from the scene of this Shanghai Auto Show, we can clearly feel that the fuel truck has reached the end of life. In March this year, the penetration rate of domestic new energy passenger vehicles has exceeded 30%, and even if fuel vehicles start a large-scale price reduction promotion, they still can not resist the fierce offensive of new energy vehicles. In order to seize the highland in the field of new energy, major car companies have "live" attendance. BYD, Geely, Chang'an, Great Wall and so on will bring the appearance or release of important new cars of new energy, while joint venture brands and multinational car companies are also speeding up the electrification transformation.

Admit it or not, the surge of electrified transformation is far more violent than anyone thought. In the past two years, new energy vehicle manufacturers with their own characteristics and advantages have emerged in the domestic electric vehicle market, and the competition has entered a white-hot stage. Standing at a turning point in history, the auto market is going through a "knockout", and this year's Shanghai Auto Show may be the last leg for new energy vehicles to be sent to fuel vehicles.

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