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The home appliance giant has another new car on the market!

2024-11-05 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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AutoBeta(AutoBeta.net)06/24 Report--

On June 23rd, Skyworth's model EV6 II was launched, and the new car was positioned as a medium-sized pure electric SUV. A total of 4 models have been launched, including AIR, PLUS, MAX and CEO version, with a price range of 156800-289800 yuan. Compared with the 2022 models, the new owners have to sell at a different price and the number of models.

Appearance: the overall appearance style is similar to that of the 2022 model, with a closed intake grille on the front face and a matrix LED light source inside. The air intake on both sides of the front bumper is decorated with L-shaped metal color decoration strip, and the central position around the front is blackened with a trapezoidal air inlet to increase the fashion sense of the vehicle. A through taillight group is used at the rear, and a spoiler is added above the rear windshield of the vehicle. At the same time, there is a brand English Logo in the center of the lamp group, which makes the vehicle more recognizable.

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As for the car body, it matches the smooth body lines and uses a creased waistline design, which echoes with the wheel eyebrow and the lower encirclement of the vehicle to increase the vehicle hierarchy. In terms of the size of the new car, the length, width and height are 4720 pm, 1908TX 1696mm respectively, and the wheelbase is 2800 mm.

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In terms of interior decoration, the overall style is simple, with a three-frame flat-bottomed steering wheel and a 12.3-inch LCD instrument, and a 12.8-inch suspension central control screen. Buttons continue to retain physical air-conditioning buttons, knob-type shift mechanism. In terms of seats, the layout of five seats will continue to be used. In terms of configuration, it supports GPS online navigation, 4G network, WIFI hotspots, voice recognition control and other functions.

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In terms of power, the new car is equipped with a single front motor with a maximum power of 150kW, a maximum torque of 320N.m, a zero acceleration of 7.9s-8.2s and a maximum speed of 150km/h. In terms of battery and battery life, the AIR version has a built-in 71.98kWh battery pack with a range of 520km under NEDC conditions, while other models have a built-in 85.97kWh battery pack with a range of 620km under CLTC conditions.

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It is not difficult to see that Skyworth is also speeding up the launch of new cars under the wave of rapid development of new energy. Relevant data show that the predecessor of Skyworth is renamed from Timi Motors. Jiangsu Tianmei Automobile Co., Ltd. was established on November 1, 2019, as a wholly-owned subsidiary of Kaiwo New Energy, whose English name is "Skywell". Founded by Skyworth Group Chairman Huang Hongsheng, Jiangsu Tianmei Automobile Co., Ltd. is an enterprise specializing in manufacturing new energy buses. On October 8, 2020, Timi ET5, the first model of Timi, was officially put on the market with a price range of 15.28-198800 yuan. Due to the low brand awareness, the sales of Timi ET5 are naturally not ideal.

In order to enhance brand awareness, Skyworth Group changed its name to Skyworth on April 27th, 2021, and upgraded Timi ET5, which will be renamed Skyworth after the upgrade. In July, 2021, Skyworth ET5 changed its name to Skyworth EV6, and the new car launched a total of four models with a price of 15.28-249800 yuan. The appearance of the new car is similar to that of the earlier Skyworth ET5, but it has been updated and optimized in terms of model configuration, power battery and so on. However, after the upgrade, the sales of Skyworth EV6 is still low, and the market existence rate is not high.

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To this end, last September, Skyworth car second model Skyworth HT-i launched, the new car positioning medium-sized SUV, a total of seven models, the price is 14.68-242800 yuan. The biggest highlight of Skyworth's HT-i model is the use of BYD's DM-i hybrid system, with pure electric mileage of up to 200km, comprehensive mileage of 1267 km, and the lowest fuel consumption of 5.3L/ 100 km. But even if it is equipped with BYD's DM-i superhybrid system, it still can't reverse the sluggish sales. Related data show that Skyworth HT-i monthly sales this year are in triple digits, the latest April sales of 422 vehicles.

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According to the official product strategy of "2x4N" planned earlier, it is expected to launch at least four Skyworth brand new pure electric models between 2020 and 2025, while forming an all-electric model product matrix dominated by pure electric models and supplemented by hybrid and other energy-powered models in the future. By 2030, 1 million units will be sold, of which 500000 will be sold overseas.

Huang Hongsheng, founder of Skyworth, has said that Skyworth, which has made a comeback with Skyworth's gold-lettered signboard, has a good chance of success with Skyworth's achievements in the global home appliance field. However, judging from the current Skyworth car sales, its prospect is not optimistic.

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