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On February 25th, looking forward to the official launch of the U9, the new car sells for 1.68 million yuan. As BYD's first pure electric supercar, the new car will be equipped with easy Sifang platform technology and Yunxing-X chassis, and the 0-100km/h will accelerate to 2 seconds.

From the outside, look up to U9 using the "door of time and space" design language, headlamp shape inspiration from outer space, C lamp group so that it has a strong degree of recognition. The whole front line is full of power, the impact is extremely strong, and the wind resistance coefficient is kept to the lowest. The side of the car body adopts the classic body proportion structure of the fuel car, and the posture of the car body lying low shows a dynamic effect. The edge of the lower window frame of the front door is dynamic, and the butterfly door will be opened. On the rear side, the U9 is equipped with a large rear diffuser, the vertical light belt on the rear window is connected to the outline of the rear, and the rear is also equipped with a fixed wing and a fixed tail wing. In terms of size, the length, width and height of the car are 4966pm 2029x1295 (1338) mm respectively, and the wheelbase is 2900mm.

In terms of interior decoration, the U9 uses a two-seat layout, while the central control uses a T-shaped layout, with a large vertical screen in the middle and a liquid crystal display screen in front. The side of the car adopts a small screen of independent design, which does not adopt embedded design. At the same time, the intelligent driving assistance system equipped with the car realizes a variety of intelligent driving functions, such as adaptive cruising, automatic parking, remote parking and so on, making highway driving more friendly and easier.

In terms of power, the U9 is equipped with easy square four motor technology, the total peak power of the four motors can reach 960kW, the comprehensive peak torque is 1680 Nm, the peak speed is 21000 rpm, and the acceleration reaches 2 seconds at 100km / h. At the same time, the car uses easy square U-shaped motor design, the size is more compact, the center of gravity is lower, with dual motors, dual electronic control depth integrated design, more suitable for sports car aerodynamics and lightweight design requirements.

BYD launched a new high-end brand look up a year ago. The first model was the U8, a new energy off-road vehicle that can turn around and drive in the water. When the price of 1.098 million yuan was announced, many people scoffed and spent more than 1 million to buy a Mercedes-Benz S-Class. Why buy BYD? Of course, it is indeed expensive, more expensive than Lai and Gaohe, and more than most models of traditional luxury cars, or even Porsche, but the U8 has sold 2001 units in the past two months. this is one of the few domestic cars priced at more than 1 million yuan and some people are willing to pay for it.

In domestic brands, U8 has no competitors, while in the international market, U8 is directly against Mercedes-Benz G-Class, especially EQG. Similar to looking up to the U8, the four wheels of the Mercedes-Benz EQG are equipped with independent drive motors that can rotate continuously at 360 degrees in place, but they have not yet completed mass production and are said to be expected to be released in 2024 and enter the domestic market in 2025. However, I am afraid its price is much more expensive than the fuel version.

China is the largest market for new energy, so the myth of luxury brands is being shattered. In the 300, 400, 000-class car market, domestic cars have taken a lot of market share from BBA, and even Porsche is difficult to sell. China was the only single market for Porsche to decline in 2023, down 15% from a year earlier. In addition, including Lamborghini, Maserati, Bentley, Aston Martin and so on also showed a decline. In the context of the overall market downturn, it is also unknown whether the sales volume we hope to look up to can be sustained.

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