AutoBeta(AutoBeta.net)04/11 Report--

The new EQS made its global debut on April 11, Beijing time. As a modified model, the new car has been upgraded for appearance, interior and power system, and the overall shape is more high-end atmosphere. Externally, the new car removes the closed all-sky grille design and changes to the traditional Mercedes-Benz style, which looks more like the fuel version of the S-Class, with a vertical beacon, and the interior is optimized for details. the rear seats are more comfortable and luxurious. It is understood that the new Mercedes-Benz EQS may usher in its domestic debut at the Beijing auto show. As a reference, the price range of Mercedes-Benz EQS currently on sale is 88.10-1.339 million yuan.

Specifically, in terms of appearance, the front face of the new car has been replaced with a new design style, eliminating the closed "all over the sky" grille design on the old model, and replacing it with three banners plus one vertical design, similar to the S-class grille of the fuel car. the grille is embedded with radar and cameras. The headlights are designed with through-type LED lights, which are consistent with the current model. in addition, the biggest change of the new car is the Mercedes-Benz "stand" LOGO badge, which makes the whole car look more high-end atmosphere.

In the side and rear parts of the body, the new car continues the design style of the old model, retains the dynamic back style of the current model, and adds the EQS letter logo to the A-pillar triangle window, while replacing the new style of 21-inch rims. In terms of size, the length, width and height of the new car is 5224/1926/1517mm, and the wheelbase is 3210mm, which is consistent with the current model. In the rear part of the car, the new car is equipped with through-type taillights, and the small tail wing that goes up slightly adds a dynamic atmosphere to the whole car.

In the interior part, the new car adopts the central control triple large screen design, the center console is composed of a whole Hyperscreen super screen, adopts curved screen OLED technology, and is equipped with the latest MBUX system. It is expected that the new car will optimize the software to enhance the machine experience. In addition, the new car cancels the physical buttons and adds chrome decoration to the vents at the B-pillar, making the back of the seat more filled and more comfortable to ride.

In terms of power, the new Mercedes-Benz EQS continues to carry single motor and dual motor, with maximum power of 333kW and 380kW, peak torque of 568N ·m and 855N ·m respectively, and mileage of 683-822km according to different WLTP operating conditions.

It is understood that Mercedes-Benz EQs is the first model under Mercedes pure electric platform (EVA), which enters the country as an import. Mercedes-Benz EQS was officially launched in December 2021, when the price was 107.96-1.5186 million yuan, the power is equipped with MBUX Hyperscreen system, the range can reach 849km. In November 2022, Mercedes-Benz adjusted the prices of some EQ models. The adjusted price of the new pure electric EQE 350 is 478000-534300 yuan, the adjusted price of the pure electric EQS is 845000-1.314 million yuan, and the adjusted price of the new AMG EQS 53 is 1.547 million yuan.

In February 2023, the 2023 Mercedes-Benz EQS model was listed in China, and three models were launched with a price range of 88.1-1.339 million yuan. the car did not change in appearance and interior design, but the model configuration was adjusted to some extent.

As a positioning luxury flagship electric vehicle, the new car will continue to compete with BMW i7 after its launch. As for Mercedes-Benz EQS, it is worth looking forward to whether consumers are willing to pay for it.

As the oldest car company, Mercedes-Benz brand has long adhered to the mainstream position of the global luxury market. According to the data, Mercedes-Benz Group sold a total of 568400 passenger and light commercial vehicles in the first quarter of 2024, of which passenger car sales were 463000, down 8 per cent from a year earlier. In the Chinese market, Mercedes-Benz sold 168100 vehicles, of which a number of domestic models maintained a steady growth trend, with domestic C-class car sales up nearly 50% year-on-year; domestic GLC SUV delivery volume increased by more than 20% year-on-year, and domestic pure electric model delivery volume more than doubled.

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