AutoBeta(AutoBeta.net)05/14 Report--

On the evening of May 13th, Zhiji L6, a new model of Zhiji, was officially put on the market, with a total of five models with a price range of 199900-325900 yuan.

It is understood that the Zhiji L6 is the fourth model of Zhiji, positioning medium and large pure electric cars, with a brand-new design in appearance and interior, and is the first model in the industry to be equipped with ultra-fast charging solid state batteries. In terms of the positioning and price of the new car, the new car will compete with BYD Han EV, Avita 12, Polar Krypton 007 Greater 001, Zhijie S7, Red Flag EH7, Xiaomi SU7 and other models after launch.

In terms of appearance, the new car continues the family design style, with a closed grille design common to pure electric cars and sharp headlights on both sides to further enhance the momentum of the front face. The C-shaped diversion groove is equipped with a narrow strip trapezoidal air intake, and there is a small front shovel around the bottom, which visually enhances the motion sense of the whole vehicle.

On the side of the body, the new car adopts slip-back design, sedan-type modeling with hidden door handle, outstanding visual effect, side layout is also relatively smooth, basically no edges and corners. In terms of size, the new car is 4931/1960/1474mm in length, width and height, and 2950mm in wheelbase. Like Zhiji L7, it is also positioned as a medium and large car, but the new car is slightly smaller. For comparison, the length, width and height of Zhiji L7 are 5098/1980/1485mm and wheelbase 3100mm respectively, and the length, width and height of millet SU7 are 4997/1963/1455mm and 3000mm respectively. In terms of body color, the new car will introduce six colors: Athena White, Ares Black, Raphael Tea, Ferdinand Powder, Sisley Yellow and Rembrandt Grey.

In the rear part, the new car uses mainstream through taillights, surrounded by black trim panels and fog lights with longitudinal layout, which echoes with the diversion groove style of the front face. the rear is also equipped with a hatchback tail door with a maximum opening angle of 69 degrees.

In terms of interior decoration, the new car continues the family-style full-frame digital cockpit, which is equipped with a 26.3-inch connected screen and a 10.5-inch touch screen through the center console, while the sub-instrument console is equipped with a LS6 LCD touch screen. The bottom of the screen is designed to put the mobile phone in the slot, and equipped with wireless charging function, the overall sense of science and technology. In addition, the new car also uses a half-spoke steering wheel, air conditioning outlet uses a more flat design, and there are few physical buttons in the car.

In terms of power, the new car offers single-motor and dual-motor versions, of which the maximum power of single-motor version is 216kW and the maximum power of dual-motor version is 579kW. Zhiji L6 Max Lightyear Edition is the first to carry solid-state batteries with a capacity of 133kWhGraine CLTC with a pure electric mileage of more than 1000km. Other CLTC models have a range of 650-850km. In addition, the new car will also be equipped with the first generation of VMC (Vehicle Motion Control) smart digital chassis, equipped with rear wheel steering, intelligent electronically controlled shock absorbers and air suspension.

Zhiji Automobile was founded on December 25, 2020, jointly established by SAIC and the governments of Alibaba and Zhangjiang, to position high-end intelligent electric vehicle brands. In May 2022, Zhiji launched its first model, Zhiji L7, backed by the fame of the three giants SAIC, Zhangjiang Hi-Tech and Alibaba. At the beginning of its listing, it attracted a high degree of market attention, and then launched Zhiji LS7 and Zhiji LS6 successively. In February 2024, the replacement model of Zhiji L7 launched a total of four models with a current price range of 29.99-578800 yuan.

As a subsidiary of SAIC, Zhiji's starting point is not low, but it has been lukewarm in the auto market. According to the data, Zhiji sold 38253 vehicles in 2023 and 13001 in the first April of this year, of which the highest selling model was Zhiji LS6, which was 10189, while Zhiji LS7 and Zhiji L7 had only 1188 and 333 respectively.

After entering 2024, the competition in the automobile industry has entered a white-hot stage, and the new energy vehicle market is at the time point of accelerated phase-out. According to the comprehensive sales performance of Zhiji, its overall sales are still poor compared with the mainstream car companies, Zhiji still needs to lower its position, and "how to achieve the breakthrough of quality vector" is still an urgent problem to be solved. Whether Zhiji L6 listing can seize more market share remains to be seen.

Welcome to subscribe to the WeChat public account "Automotive Industry Focus" to get the first-hand insider information on the automotive industry and talk about things in the automotive circle. Welcome to break the news! WeChat ID autoWechat