AutoBeta(AutoBeta.net)05/22 Report--

The new BJ30 was officially launched in Beijing on May 22, with a total price range of 10,000 yuan, a reduction of 10,000 yuan compared with the previously announced pre-price of 11.99-156900 yuan. It is understood that the new generation of BJ30 is still positioning hard compact SUV, using the latest design language, the body size is further increased, is expected to compete with Haverdog, shortcut travelers and other models.

As a replacement, the new BJ30 is positioned as a "light off-road SUV", which is similar to the positioning of the tank 300. The new car adopts a new design style and adopts the popular "square box" shape, which continues the consistent style of off-road in Beijing, and looks tough and fashionable as a whole. The front face is designed with a large number of straight lines and fillets, and the polygonal headlights on both sides are integrated with a narrow front grille and covered with a transparent lamp case, creating a sense of strength and adding a bit of fashion sense at the same time. The cross-country gene can also be highlighted by the use of a stronger front guard under the front of the car.

On the side of the car body, we can see that the new BJ30 not only inherits the off-road family elements, but also takes into account the attributes of the city. In the rear part, the new car uses the latest vertical taillight group, the straight lines and vertical taillights enhance the recognition of the whole car, while with the new bright black + silver decoration, it echoes well with the front bumper. In terms of size, the length, width and height are 4730/1910/1790mm and the wheelbase is 2820mm.

Into the car, compared with the previous generation of models, can be said to be earth-shaking changes, the new BJ30 adopts a new design style, providing 10.25-inch embedded LCD dashboard and 14.6-inch suspension large-size central control screen, air conditioning outlet also cancels the retro circular design used in Beijing BJ30, and adopts through-type design, which further increases the visual width of the car. At the same time, Beijing BJ30 shift lever shape is different from the traditional style, using the lever type electronic shift mechanism.

In terms of power, the new BJ30 will offer fuel version and hybrid version, of which the fuel version is equipped with a 1.5T engine produced by Beijing Automotive Powertrain Co., Ltd., with a maximum power of 138kW, and the transmission system is expected to match the 6AT gearbox as the current model. The new Beijing BJ30 Magic Nuclear Power Drive system consists of a 1.5T engine and an electric motor. The 1.5T engine is the same as the 1.5T engine mounted on the fuel version, with a maximum power of 116kW. It is worth mentioning that the new BJ30 adds an electronically controlled time-sharing four-wheel drive system and an all-terrain control system, thus changing the product setting of the previous generation of Beijing BJ30 all-series front-drive models.

Beijing Automobile Group Cross-country Co., Ltd. (hereinafter referred to as "Beijing off-road") is a BAIC off-road vehicle brand. Currently, five models are on sale, including BJ30 (10.58-125800 yuan), BJ40 (13.98-272900 yuan), BJ60 (23.98-285800 yuan), BJ80 (29.49-398000 yuan) and BJ90 (47.80-498000 yuan). BJ30 and BJ40 are both entry-level cars of Beijing off-road brands. BJ60 is the first medium-and large-scale SUV under BAIC off-road, with non-load-bearing body design, power with 2.0T engine matching 48V light mixing system, BJ80 modeling is more hardline, cross-country capability is also second to none, while BJ90 is currently one of the few domestic full-size SUV, based on the old Mercedes-Benz GL class "change the shell" and come. According to the Federation of passengers, the highest-selling model in 2023 was the BJ40, with 20644 vehicles and the BJ60 with 8645 vehicles.

The appearance of the new Beijing BJ30 series is obviously more hardline, and the car is also defined as "light cross-country SUVs" in Beijing's automotive product system. Therefore, the new Beijing BJ30 has a great change in product orientation and design style compared with the previous generation, combining the hard-line SUV styling style and urban SUV attributes. In the future, competitors will point to popular models such as Haverdagou (11.99-167900 yuan) and shortcut travelers (13.99-219900 yuan). As an entry model of BAIC's off-road model, square box design, market positioning and power promotion, it is expected that the car will bring certain market increment to Beijing Automobile after its launch.

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