AutoBeta(AutoBeta.net)09/12 Report--

Retail sales in the domestic passenger car market were 1.905 million in August 2024, down 1.0 per cent from a year earlier and an increase of 10.8 per cent month-on-month, according to the Federation of passengers. Of this total, car sales were 882000, down 2.1% from the same period last year, an increase of 11.9% from the previous month. According to the August top15 list of medium-sized sedan sales counted by Automotive Industry concern, there were more than 10,000 models sold in August, including Qin L DM, Seal 06, Passat, Model 3, Mercedes-Benz C-Class, Camry, Maiteng, Red Flag H5 and Accord.

Qin L DM-i and Seal 06 DM-i, owned by BYD with fifth-generation DM technology, went on sale on May 28th. The two cars adopted the strategy of two cars at the same price, and both launched five models with prices ranging from 99800 yuan to 139800 yuan. Since its launch, the two cars have continued to squeeze the market space of joint venture fuel cars. The latest figures show that Qin L DM and Seal 06 sold 35957 and 32903 vehicles respectively in August, continuing to be the top and second place in the midsize sedan sales list, and the only model on the list that sold more than 30, 000 vehicles. For comparison, the two cars sold 32466 and 21659 respectively in July, also ranking first and second on the list.

As new cars, Qin L DM-i and Seal 06 DM-i burst into such high sales only about three months after their launch, which is undoubtedly a great success for BYD and shows consumers' recognition of the two new cars. From the analysis of sales in July and August, the two cars have successfully reshuffled the ranking of medium-sized cars.

In third place was SAIC-Volkswagen Passat, which sold 21479 vehicles in August, while its sister model, FAW-Volkswagen Maiteng, fell to seventh place with 12808 in August. Last night, the new Passat pro 380TSI family officially launched five new models with a price range of 17.69-239900 yuan, of which the 2025 outstanding Passat model has a limited price of 15.99-179900 yuan, and the Passat pro has a limited price of 18.99-223900 yuan.

At this point, Passat and Mai Teng have completed the replacement. Mai Teng launched three models on July 9, with a price range of 17.99 yuan to 246900 yuan, compared with 18.69 yuan to 253900 yuan for the older model, but there was no significant improvement in sales. For comparison, the number of Mai Teng in July was 12340.

Tesla Model 3 squeezed into the top five and ranked fourth with sales of 18126 vehicles in August, but the performance of Model 3 is still not good enough compared to Tesla's Model Y model, which locates a medium-sized SUV. For reference, Tesla sold 63456 vehicles in China and 45330 Model Y in August, accounting for 71.44 per cent of total sales.

In fifth place was Mercedes-Benz C-Class from Beijing, which sold 16324 vehicles in August, still underperforming Audi A4L of FAW Audi and BMW 3-Series of brilliance in the BBA camp, which sold 8444 and 7921 respectively in August, ranking 12th and 13th on the list.

In the Japanese midsize sedan camp, Guangzhou Auto Toyota Camry sold 15142 cars in August and Guangzhou Automobile Honda Accord sold 10374 vehicles, while Dongfeng Nissan Teana fell out of the top 15 to 4086 in August, falling to 22nd place.

In August, FAW Hongqi's Red Flag H5 and Hongqi E-QM5 also made it into the top 10, with sales of 12021 and 9782 respectively. In addition to the above models, FAW Toyota Asia Dragon, Lecker 07 EM-P and BYD Seal 07 DM-i entered the top 15, with August sales of 9264, 6453 and 6337 respectively. Among them, Lecker 07 EM-P is a brand-new model, launched on May 17, a total of 3 models, the price range is 16.98-189800 yuan, time-limited access price is 16.38-183800 yuan.

In the increasingly fierce competition in the stock market, the competition in today's medium-sized car market has been quite fierce, and the influence of joint venture brands in this market is not as strong as before. With the subsequent launch of more new cars, it remains to be seen who will be able to reshape the peak moment in the medium-sized car field.

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