AutoBeta(AutoBeta.net)09/25 Report--

On the evening of September 25, the new generation of Harvard H9 was officially launched. The new car has launched a total of three models with a price range of-10,000 yuan. As a new replacement model, the new car greatly revolutionizes the appearance and interior, and lengthens the body size to provide 2.0T gasoline and 2.4T diesel engine, which will compete with Tank 300, Toyota Prado, ‌ Tuller ‌ and other models on the market.

A brief review of the appearance design of the new car, the new car adopts the popular "square box" design, showing a tough and retro visual effect. The center of the front grille consists of four sturdy chrome-plated sections, decorated with rivets at the end, inlaid with the letter "HAVAL" in the middle, retro headlights with square contours on both sides, round LED daily lights inside, very eye-catching after lighting, the sturdy bumper and protruding front engine cover fill up the hard cross-country attributes of the vehicle.

On the side of the body, the new car continues the non-load-bearing body, showing the classic "square box" shape as a whole, and the straight waistline runs through the whole body, outlining a slender figure. The design of large wheel arch, large square rearview mirror, conventional door handle, 19-inch rims and integrated roof luggage rack on the roof further enhance the sense of movement and off-road flavor of the vehicle. In terms of size, the length, width and height of the new car are 5070 (1960) / 1976/1930mm, and the wheelbase is 2850mm. Compared with the current model, the new car is longer in size. For comparison, the old Harvard H9 is 5077/1926/1900mm in length, width and height, and 2800mm in wheelbase.

In the rear part, the whole new car also adopts a square shape, with an external spare tire and a longitudinally distributed taillight group, in which the taillight is composed of two longitudinally distributed rectangles with high recognition after lighting, and the rear door is designed with a side open. and equipped with a large square spare tire "schoolbag", the license plate frame is located on the left side of the rear, and the rear bumper is thick and sturdy. The overall shape also fits well with the body shape of the square box.

In the interior part, the interior of the new car adopts a new design, and the layout is equally rugged, equipped with a brand-new steering wheel and a 14.6-inch suspended central control screen, and the position of the sub-instrument adopts the same shift lever design as the tank 300, Harvard Raptor and other models. there are physical buttons and knobs around to facilitate off-road operation and a stronger overall sense. In terms of seat layout, the new car offers 5-seat and 7-seat versions for consumers to choose from, and is equipped with panoramic skylights.

In terms of power, the new car currently offers only 2.0T gasoline engine models with a maximum power of 165 kilowatts and a peak torque of 385 Nm, matching an 8-gear automatic transmission; a subsequent model with a 2.4 T diesel engine is expected to be launched with a maximum power of 137 kilowatts and a peak torque of 480 Nm, matching a 9-gear automatic transmission.

The Harvard H9 is the earliest medium-and large-sized hard off-road vehicle under the Great Wall and the first seven-seat medium-and large-sized SUV under the Harvard Brand. It was first launched in November 2014 with a price range of 22.98-272800 yuan. In June 2015, the five-seat version of the Harvard H9 went on sale for 21.98-262800 yuan. Since then, it has undergone several changes, with appearance adjustments in 2017, 2020 and 2022 respectively, but none of them has been replaced, but the car also has a highlight moment in the car market.

As we all know, Great Wall made great achievements in the SUV in the early days, and the Harvard H9 can be said to play an important role. With the pro-people price of 200000 yuan, it once became the ceiling of the independent brand SUV market. Retail data show that from 2020 to 2022, Harvard H9 sales were 17345, 11498 and 12444 respectively, which became the first work of the Harvard brand, and because of its excellent off-road ability and price boost, the car stole a lot of orders from Toyota Prado after its launch, even known as "domestic Prado". Unfortunately, with the launch of the Great Wall and the high-end off-road vehicles of its own brand, the position of the Harvard H9 has also been threatened. By 2023, the Harvard H9 had accumulated sales of 5792 vehicles, with monthly sales of less than 500. the cumulative sales from January to August this year was 2743, which is not impressive from the data alone.

This launch of the second generation Harvard H9 can be regarded as a new generation model, with significant adjustments in appearance and interior, and has a good off-road performance. However, nowadays, the competition in the car market is fierce, the homogenization of models is serious, and consumers have a lot of models to choose from, which indicates that the second generation Harvard H9 will also face fierce competitive pressure after its listing.

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