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The joint venture roof can't live anymore! Domestic new energy penetrates into all major camps of cars

2024-10-16 Update From: AutoBeta NAV: AutoBeta > News >

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AutoBeta(AutoBeta.net)10/15 Report--

Retail sales in the domestic passenger car market were 1.905 million in August 2024, down 1.0 per cent from a year earlier and an increase of 10.8 per cent month-on-month, according to the Federation of passengers. Of this total, car sales were 882000, down 2.1% from the same period last year, an increase of 11.9% from the previous month.

Under the background of the new energy vehicle era, the car market has been occupied by independent new energy vehicles. In the past, the hot Honda Fido / Volkswagen POLO in the small car market, the Toyota Corolla / Volkswagen Bora in the compact car market, the Honda Accord / Toyota Camry / Volkswagen Passat in the medium-sized car market and the "5E6" in the medium-sized car market have undergone earth-shaking changes in just a few years. Most of these models no longer sell well, and even sell less than a thousand vehicles a month.

Judging from the car sales list, there are only three joint venture cars in the top 10, namely Xuanyi, Lang Yi and Passat. The sales of these three models are 28542, 23803 and 21479 respectively, and the overall sales volume is still more than 20, 000. still has a strong market position, in addition to other models are independent brands, mainly from BYD and Wuling, of which the first four models are owned by the BYD brand Seagull, Qin PLUS, Qin L and Seal 06 DM-i sold 46830, 42765, 35957 and 32903 vehicles respectively. Under the call of "electricity is lower than oil", the new energy vehicles launched by BYD sold well all the way, especially the newly listed Qin L and Seal 06 DM-i. In addition, Hongguang MINIEV, Wuling colorful fruit and destroyer 05 are also in the top 10, with sales of more than 20, 000 of these models.

Outside the top 10 list, you can begin to see familiar models in the past, including Suiteng, Mercedes-Benz C-Class, Camry, Audi A6L and Maiteng, of which Quoteng sold more than 20, 000 vehicles, 20648. Mercedes-Benz C-Class market performance is far ahead of Audi A4L and BMW 3-Series, with 16324 vehicles. In terms of new energy vehicles, Tesla Model 3, BYD Dolphin, Changan Lumin, BYD Han and Xiaomi SU7 performed well, especially Xiaomi SU7, with 13111 vehicles, with sales of more than 10,000 for three consecutive months.

Domestic cars continue to develop the new energy vehicle market, and the joint venture cars of the same level have been "beaten all over the ground to find teeth".

The small car market, the previously popular Honda Fido and Volkswagen POLO, are only a fraction of BYD Seagull and Wuling colorful fruit, which are almost negligible. In the most competitive compact car market, although Volkswagen Langyi, Nissan Xunyi and Volkswagen Suiteng are firmly at the top of the list, there is a clear gap with BYD Qin PLUS, where the Corolla has fallen to 9578 and Volkswagen Bora has only 8793.

The biggest focus is in the medium-sized and medium-sized car market, which can be said to be the foundation of joint venture cars, but also faces a crisis after the transformation of new energy.

Judging from the sales list of medium-sized cars, BYD's two new cars, Qin L DM-i and Seal 06 DM-i, have steadily ranked first and second place in sales of the same class for two months in a row, while traditional oil vehicles such as Passat, Mercedes-Benz C-Class and Camry are also among the best, but they do not have much advantage in sales.

In the medium and large car market, the previously popular Mercedes-Benz E-Class, Audi A6L and BMW 5-Series also gradually lagged behind. Only Audi A6L sold more than 10,000 vehicles, 13036, and the BYD family ranked first with 15326, of which 6979 were pure electric vehicles and 8347 plug-in hybrids, but the Han family's sales fell 29.6% compared with the same period. BYD recently launched a new Han family model with a price range of 16.58-235800 yuan. The biggest bright spot is that the power is equipped with the fifth generation DM hybrid technology, which is only half a year after the launch of the Glory version, and the background is that more and more medium and large cars have entered the market, such as Xiaomi SU7, Zhiji L6, etc., the market influence of the Han family has declined. Compared with the Han family, the new star model Xiaomi SU7 sold 13111 cars, making it the most eye-catching car in its class, second only to BYD Han, with 8431 polar krypton001 and 6822 in the same period.

At present, joint venture fuel vehicles are becoming more and more difficult to sell, which is very obvious in the car market, especially in the most important medium-sized and medium-sized car market. In sharp contrast, the overall rise of domestic cars, millet SU7, polar krypton 001 and other models have become new bright spots in the market.

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