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After Xiaomi SU7 Ultra prototype car became the fastest four-door model in the world with a lap time of 6 minutes 46.874 seconds at the Newborough Green North Ring Road yesterday, Xiaomi also announced the pre-sale price of the mass production version of Xiaomi SU7 Ultra at the new product conference of Xiaomi Group yesterday.

Xiaomi SU7 Ultra's new car is positioned as a high-end electric supercar with a pre-sale price of 814900. At present, the mass production version of Xiaomi SU7 Ultra has been booked on Xiaomi's official website and will be officially released in March next year. It is understood that the pre-sale users of the mass production version of Xiaomi SU7 Ultra need to pay a deposit of 10, 000 yuan.

Appearance: the new car can actually be seen as a high-performance version of Xiaomi SU7, the appearance continues to continue the cash model design, but to upgrade and expand on the basis of the conventional version of Xiaomi SU7. The front face is designed with a closed grille, with a U-shaped air knife with a large front shovel dam, and a three-stage air inlet in the middle, which makes the vehicle look sporty as a whole. The car sign and headlamp position have been blackened, and the middle position of the front engine cabin cover and back-up compartment cover are all painted in silver, which enhances the vehicle identification.

Car body: the use of back-to-back shape, the overall body is smooth. In terms of size, the new car adds an aerodynamic kit on the basis of Xiaomi SU7 Max, and the body size is larger than before. the length, width and height of the new car are 5115/1970/1465mm and the wheelbase is 3000mm. The vehicle is equipped with rimless doors, hidden door handles and 21-inch five-spoke wheels, combined with large-size yellow painting calipers to make the vehicle style more racing.

Interior decoration: millet SU7 Ultra is a luxury technology style, the interior is wrapped in a large area of leather. The center console is equipped with a large touch screen, and the seat is also upgraded, equipped with multi-directional electric adjustment and heating functions to improve the comfort of the vehicle.

Power: the new car uses double V8s+V6s three-motor all-wheel drive system, V8 motor maximum speed 27200rpm, output power can reach 1548 horsepower, 0-100km/h acceleration time 1.98 seconds, the highest speed will also exceed 350km/h. The battery is equipped with a special high-power battery pack for Ningde Kirin Ⅱ track, which supports a maximum charge rate of 5.2C and a peak voltage of 897V. The new car CLTC has a mileage of 620km.

For the arrival of Xiaomi SU7 Ultra, Xiaomi founder Lei Jun is very optimistic about it, called Xiaomi SU7 Ultra is a "technology car", is the most high-end positioning of Xiaomi SU7 series, the most powerful car. In addition, it also said that the Xiaomi SU7 Ultra is the fastest four-door production car on the surface, and it is also a racing car that can be legally on the road.

In terms of price, when Lei Jun announced the pre-price, Lei Jun still adopted the way that Xiaomi su7 released the price before, and first compared the performance of Xiaomi SU7 Ultra with Porsche Taycan Turbo GT and Tesla Model S Plaid, highlighting the superior index of Xiaomi SU7 Ultra model to other models. As a reference, the price of Model S Plaid is 814900 yuan and the price of Taycan Turbo GT is from 1.998 million yuan.

Then, before quoting the price of the new car, he said, "I said it wouldn't be too cheap, it was a little expensive." So that users can accept the price of the model in their hearts, laying the groundwork for the pre-sale price of 814900 yuan.

However, it is worth mentioning that this way on Xiaomi su7, many users will think the price is very reasonable. However, after the announcement of the price of Xiaomi's SU7 Ultra model, there have been many voices on the Internet that the price is too high. In response to these voices, Lei Jun replied: some people may say, your car actually sold for 800000, is Xiaomi gone with the wind? But when we make a product, we only think about whether it is good enough or not. Is it worth it? Did it exceed everyone's expectations? Previously, Lei Jun also said to the pricing of the mass production version of Xiaomi SU7 Ultra: although we will slightly increase the price, it will not be too expensive.

In fact, people who like it still like it. Take the pre-price of the mass production version of SU7 Ultra, for example, although the price is more than 800000 yuan, there are still many users paying for it. Official figures show that after 10 minutes of booking for the mass production version of SU7 Ultra, the number of small orders has exceeded 3680. However, for Xiaomi cars, perhaps the main task of the mass production version of Xiaomi SU7 Ultra is not to boost sales. After all, the audience of more than 800,000 models is destined to be small, and the emergence of the mass production version of SU7 Ultra may be the high-end models that officials hope to promote the brand's high-end development.

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