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On November 4, the new FAW-Volkswagen Tanyue L officially went offline at the Tianjin factory, which was the first public appearance of the new Tanyue L. It is understood that the new Tanyue L is based on the Volkswagen MQB evo platform, and the new car continues to provide standard and R-Line models, and lengthens the wheelbase.

In terms of appearance, the new Tanyue L will provide dual designs, that is, the standard version and the R-Line version, the main difference between the two models lies in the forward air grille shape, the front face uses the combination of IQ.Light headlights and penetrating lights, LED daylight runs through the entire front face, and uses self-illuminated LOGO. The large-size intake grille is moved to the front encirclement, which shows more movement, and forms a hierarchical sense with the lower surrounding air intake design, while the lower part is also decorated in silver, showing a cross-border design. The R-Line version will have a more exaggerated grille design to make the front face more aggressive, but the "R" logo appears only on the fender and is not on the front of the car.

In terms of body size, the length, width and height of the new Tanyue L are 4684/1854/1685mm and the wheelbase is 2791mm. Compared with the current car length, the car length increases by 91mm, the car width decreases by 6mm, the car height increases by 20mm, and the wheelbase increases by 60mm. In the rear part, the new Tanyue L uses a through-type taillight group, together with the chrome-plated trim added at the bottom of the bumper and the larger spoiler above to enrich its hierarchical sense. In the center is the English logo of Volkswagen LOGO and Tan Yue L, the license plate frame is located on the tail door, and the opening of the tail door is relatively large.

In terms of interior decoration, the new Tanyue L pays more attention to the creation of atmosphere, adding a large number of atmosphere lights in the car, and at the same time, the interior color matching is more lively, in line with the positioning of young users. The new car is equipped with a 15-inch central control screen and a 10.25-inch LCD meter, the soldier provides a co-driver screen, which is consistent with the Tuguan L PRO model, and the car is equipped with 8155 chips that support CarPlay and CarLife. At the same time, the new car introduces more co-driver screens than overseas models, providing more entertainment for co-driver passengers.

In terms of power, the new Tanyue L provides both 300TSI and 380TSI power. The 300TSI model is equipped with an EA211-DSV series 1.5T turbocharged engine with a maximum power of 160hp (118kW) and a maximum torque of 250Nm, matched by a 7DCT wet double clutch transmission. The 380TSI is equipped with an EA888-DTJ series 2.0T turbocharged engine with a maximum power of 220hp (162kW) and a maximum torque of 350Nm, which matches the 7DCT wet double clutch transmission.

Tanyue is the second domestic SUV model launched by FAW-Volkswagen after the compact SUV T-ROC in October 2018 for the Chinese market, with a price range of 18.88-319800 yuan. In terms of power, the new car is equipped with a 2.0T high-power engine of CUG and a 2.0T low-power engine of DBF, with maximum power of 162kW (220hp) and 137kW (186hp) respectively, matched by a seven-speed DSG double clutch transmission. Since then, FAW-Volkswagen has launched Tanyue GTE and Tanyue X. Today, five years later, Tan Yue finally ushered in a new generation, lengthening the size and renaming it "Tan Yue L". It is worth mentioning that Tanyue will no longer be a special model in China. Volkswagen officially unveiled its new Tayron at the 2024 Paris Motor Show, which will replace Volkswagen Tiguan Allspace in North America, Australia, Europe and other markets.

Today, Tanyue is still Volkswagen's best-selling SUV. In the domestic market, Tanyue is positioned as a medium-sized SUV, with the same class models as SAIC-Volkswagen Tuguan L (guiding price range 186800-266800 yuan), Guangzhou Automobile Toyota Hanlanda (guiding price range 249800-348800 yuan), SAIC General Buick Ankewei (guiding price range 196900-295,900 yuan) and so on. Retail data show that Tanyue sold 108800 vehicles in the first three quarters of 2024, making it Volkswagen's best-selling SUV and the best-selling medium-sized SUV, followed by Tuguan L with 105500 vehicles. Compared with Tuguan L PRO, the pricing of Tanyue L will be lower. After the replacement, the size of the two models is also closer, and the product level is not too different. Obviously, Tanyue L will have a higher performance-to-price ratio.

Although more and more consumers begin to consider new energy vehicles, and the market competition of 200000 yuan is becoming more and more fierce, the traditional fuel vehicles led by Tanyue L still occupy a good market share, and some consumers are still willing to choose more reliable brand products. After the replacement, Tanyue L is expected to stabilize its market position if it can lower the threshold for car purchase and attract younger consumers.

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