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Mercedes-Benz plans to streamline its lineup

2024-11-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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According to foreign media reports, Mercedes-Benz told dealers in May that the US company would streamline its lineup of models in the coming year, reduce low-sales models and retain more popular models.

With the development of the market, Mercedes-Benz continues to expand the size of its models to meet the needs of the market. it is understood that since 2000, the number of Mercedes-Benz product series has reached 15 in the United States market. This number is still expanding. The new GLB has been unveiled at the Shanghai auto show and will be available at the end of the year, while the all-electric EQC will also be available next year.

Mercedes-Benz has not disclosed which models will be cut, but industry analysts say the models that will be included in this plan are:

In February, Mercedes-Benz confirmed that it would stop production of the SLC two-seater convertible by the end of the year, and the final version was unveiled at the Geneva Motor Show in March. SLC sales in the United States are declining year by year, and sales of SLC in the United States fell to 1993 vehicles in 2018.

Low-sales S-class convertibles and Coupe models will also face the possibility of elimination, until last year, the total sales of S-class two-door models were only 2200.

Lower-priced C-class convertibles and Coupe may also be in the process of streamlining, with sales in the US falling 31 per cent and 25 per cent respectively last year.

Niche models have always been a matter of low sales, but whether Mercedes-Benz will eliminate them altogether will only be a matter of time.

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