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Is it true that Apple bought Tesla to build cars or poach people?

2024-11-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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Recently, many media on the Internet have exposed the rumors that Apple intends to buy Tesla.

In fact, building a car is also the dream of Apple founder Steve Jobs. In 2016, Apple proposed a "Titan plan", which also reflects Apple's ambitions to occupy the automotive industry.

According to Craig Irwin, an analyst at Roth Capital Partners, Apple intended to buy Tesla for $240 a share in 2013, but the acquisition was unsuccessful for unknown reasons.

Craig Owen, a senior research analyst, said: "I don't know if Apple's bid for Tesla has entered the official document street, but I know from many sources that it is credible." It is not clear the outcome of the negotiations between the two companies. However, Irving said Apple is still interested in buying Tesla, Apple is working on an autonomous car project, and Apple may want to use Tesla's development of electric cars.

However, in 2018, Apple poached several engineers, supply chain managers and interns from Tesla, including Tesla's senior vice president of engineering, Doug Field, with 46 employees, according to the world's largest professional social networking site.

Whether Apple wants to rethink the direction of the car and launch a more user-friendly car, but there is a limited talent in the automotive field. Tesla is already a strong brand, and it doesn't make much sense for Apple to acquire it. Maybe I just want to find people who can better meet the implementation of the plan.

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