AutoBeta(AutoBeta.net)05/25 Report--

After Conlinson took the helm of Daimler on April 22nd, Daimler shareholders approved the establishment of a new group structure, the biggest restructuring since the merger with Chrysler. Daimler will be split into three separate divisions, including passenger vehicles, commercial vehicles and travel and financial services. The new structure, which will cost about 700m euros ($780 million), aims to speed up decision-making and make it easier for departments to build partnerships.

Ola Kallenius, a 49-year-old Swede, replaced 66-year-old Dieter Zetsche as the new chairman of Daimler's board and global president of Mercedes-Benz for a five-year term, officially marking the end of Daimler's 13-year "Zetsche era".

After taking office, Kang Linsong promised that Daimler was more environmentally friendly. Mercedes-Benz recently released its Mission 2039 strategy, which mentions that sales of pure electric vehicles and plug-in hybrids will account for 50% of Daimler's total sales by 2030, and carbon neutralization of all products by 2039.

"everything is subject to detailed scrutiny, including fixed or variable costs, raw material and labour costs, investment projects, vertical integration and product range," Zetsche said at Wednesday's shareholder meeting. We cannot and will not be satisfied with our current profitability. "

With an iconic walrus beard, Zetsche gives people the impression of being relaxed and unrestrained during his tenure. There were two things that had a profound impact on Daimler during his tenure: the sale of Chrysler to Cerberus Capital Management for $7.4 billion. The other is to sell off all the shares of European Airbus, which is owned by Daimler Group. It was Zetsche's move that allowed Mercedes-Benz to focus on high-end luxury cars and regain the title of the world's number one luxury carmaker in the hands of BMW.

Zetsche retired with Bodo Uebber, the 59-year-old chief financial officer. Together, they transformed Daimler from an industrial conglomerate into a leader in high-end car travel solutions.

Zetsche told the media this month that automakers have a responsibility to prove to shareholders that they can make a profit from future electrification, leading to soft share prices as investors believe that traditional carmakers are ill-prepared for the NIO industry. By 2022, Daimler-Benz will launch more than 30 electric or hybrid models across the entire product line.

He believes that diesel engines emit less carbon dioxide than gasoline engines, and this technology will continue to play an important role in Europe over the next decade, even in commercial vehicles for longer.

However, the biggest resistance to the current environment is the deteriorating trading environment and increasingly stringent emissions policies, and Daimler is also struggling to deal with outstanding investigations into emissions from its diesel vehicles and mandatory recalls by German authorities. Bloomberg estimates that the risk of US lawsuits related to diesel vehicles could exceed $4 billion.

On Wednesday, Daimler Group shareholders approved the establishment of a new group structure, the biggest corporate restructuring since the merger with Keke. Daimler Group was split into three legal separate divisions.

The new structure, which will cost 700 million euros, aims to speed up decision-making and make it easier for departments to build partnerships. Ingo Speich, shareholder representative of the investment institution, once again called on Daimler to release value through a separate listing of its truck business, similar to what Volkswagen Group did with Traton SE.

"the new structure is a clear forward-looking strategy that will make us stronger and protect long-term employment," Michael Brecht, vice chairman of Daimler's supervisory board, said in a statement.

Tsai Che's remarks also echoed those made by Kang Linsong. It indicates that Daimler will establish a close working relationship with travel services, suppliers and technology companies to promote the transformation of the industry.

Welcome to subscribe to the WeChat public account "Automotive Industry Focus" to get the first-hand insider information on the automotive industry and talk about things in the automotive circle. Welcome to break the news! WeChat ID autoWechat