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Beijing Hyundai, represented by Korean car companies, has been the hottest model in the past year for Festa, which is often placed in a position to compete with the Honda Civic. In addition, other Hyundai models lack bright spots and sales are not amazing. At the Shenzhen, Hong Kong and Macao Auto Show, Beijing Hyundai unveiled a new Sonata (10th generation) model, the exterior and interior of which have been announced, and the new car will be on the market by the end of the year. Netizens responded: isn't this the big Festa?

Beijing Hyundai popularizes the new front face design on its car models, with exaggerated hexagonal intake grille, almost occupying most of the front area, and using a flat design with a large mouth extending to both sides, which is named "Sensuous Sportiness" design language by Hyundai. It is not difficult to see that the styling of modern new cars puts more emphasis on sports and young style.

The side of the body looks longer, and the exhibition car is equipped with 19-inch whirlwind style multi-spoke rims. At the rear of the body, the new car uses the popular penetrating taillights, with a "C" shape on both sides and a spoiler at the top. Taillight modeling has been applied in the fourth generation of Shengda, big mouth + penetrating taillight may become the main direction of the new generation of modern automobile models.

In terms of interior decoration, it is basically the same as the overseas version of Sonata, with a central mosaic close to a large-size central control screen, while the traditional shift lever is changed to a push-button shift mechanism.

It is expected that the size of the car body of the domestic version is consistent with that of the overseas version. Referring to the overseas version of Sonata, its length, width and height are 4900 × 1890 × 1445mm respectively, and the wheelbase reaches 2840mm.

Power manufacturers did not disclose that with reference to overseas models, the new car will provide 2.4L, 2.0T and 2.0L hybrid power.

With the market competition and the upward development of independent brands, there has been a big retrogression in the Korean car companies that have survived. Beijing Hyundai sold more than 1m vehicles for four consecutive years from 2013 to 2016, but fell to 785000 in 2017 and only 790000 in 2018. More than half of Beijing Hyundai's combined production capacity is idle according to the capacity layout of 1.65 million vehicles in five factories.

In the joint venture class B car market, Accord, Camry and Passat basically occupy a solid front-line position, how will the new Sonata participate in the competition?

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