AutoBeta(AutoBeta.net)06/04 Report--

In May, the cumulative monthly sales volume of Hongqi cars exceeded 5000 units for the first time, reaching about 6400 units. From the previous annual sales volume of less than 10,000 units, so far the annual production and sales volume has exceeded 50,000 units.

FAW Red Flag officially released that the cumulative sales volume in May 2019 was 6400 vehicles, up 120% year-on-year and 42.06% month-on-month. Cumulative sales from January to May this year were close to 26,000 units. Year-on-year growth of more than 300%, the performance of the entire market reached the predetermined target.

In this year's market economy recession period, but also in the face of the upcoming national five and six standard changes, many automobile enterprises are greatly affected, independent brands are more affected by the earthquake. But the Red Flag brand, which has a glorious history of more than 60 years, sold 13,300 units in the first quarter of this year, an increase of more than 780%.

Xu Liuping, chairman and party secretary of China First Automobile Group Co., Ltd., stressed the importance of innovation. In his view, the history of human civilization is a history of innovation with constant struggle and breakthrough. Looking at the history of more than 100 years of automobile industry development, it is a development process that condenses science, technology and management, and is constantly innovating and breaking through.

It can be said that whoever grasps the fundamental point, law and focus of innovation will certainly be able to usher in development in the future, win the future, and is likely to bring long-term sustainable development.

In order to revive the Hongqi brand, FAW has invested heavily, especially in innovation. It will comprehensively innovate through extensive cooperation and gathering global talents to build Hongqi into a world-class and No.1 in China.

From the perspective of product development, the newly launched Hongqi HS5 has received nearly 2,000 orders. The road to revival of Hongqi can be said to rely on the first SUV HS5 just launched, as well as the medium and large sedan H5. Almost half of Red Flag's sales are from H5, with cumulative sales from January to April reaching 14,300. Hongqi H5 is expected to sell more than 3200 units in May, and the sales volume of Hongqi HS5, the first Hongqi SUV, can easily exceed 1800 units in May.

At the Shanghai Auto Show in April this year, FAW Hongqi took 14 models such as Hongqi HS5, Hongqi HS7 and Hongqi L5 to participate in the exhibition with two technical display equipment, showing the brand-new strategic achievements of the brand.

And Red Flag plans to launch the medium and large SUV HS3 and the first electric SUV E-HS3 within this year.

The goal of Hongqi brand is to become the first and world-famous brand in China. In order to satisfy consumers 'pursuit of a better life and wonderful travel in the new era, it successfully shoulders the heavy responsibility of powerful Chinese automobile industry entrusted by history.

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