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Apple has confirmed the acquisition of self-driving company Drive.ai

2024-09-08 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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According to foreign media reports, Apple confirmed on the 25th that it had acquired hundreds of self-driving car companies, Drive. Ai, still has not disclosed the purchase price.

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Apple's acquisition of Drive.ai, which has hired dozens of Drive.ai engineers, most of them in engineering and product design, is aimed at the company's self-driving talent, according to people familiar with the matter.

And Apple also acquired some self-driving cars and other assets of Drive.ai through the acquisition. The deal will support the technology giant to work with experienced engineers and market segment experts to launch its own self-driving car program.

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Drive.ai is a company that develops artificial intelligence technology to drive cars on their own. This company has attracted the attention and pursuit of the industry. When the company was founded in 2015, the main members of the team came from Stanford University's artificial intelligence lab. Wu Enda, the former chief scientist of Baidu, who founded artificial intelligence projects at Google and Baidu, joined the company after leaving Baidu. And hold an important position.

With all kinds of talent and qualifications, Drive.ai has naturally become one of the brightest startups in the field of self-driving. However, the development of technology still depends on time and money, and it has been revealed that the company may be sold due to a shortage of funds.

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In 2016, Apple proposed a "Titan plan", which also reflects Apple's ambitions to occupy the automotive industry. However, it turns out that not only did Apple not build a car, but the plan almost ran aground, and there were repeated reports of layoffs in the "Titan Plan". In January, Apple announced that it would fire 200 employees of the Titan project team.

There have been various Apple acquisitions before, but in the end Apple confirmed the acquisition of Drive.ai. This means that the technology mastered by Drive.ai is recognized by Apple and has the possibility of being practical, and it also sends a message to the outside world that Apple has not given up the field because of previous personnel changes in its internal self-driving program. The acquisition may also hint at Apple's decision to change the direction of self-driving technology.

Apple is currently testing Lexus SUV on the streets of California. These test cars are self-driving, but there are safe drivers in the driver's seat.

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