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2024-11-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >
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According to relevant media reports, NIO previously promoted 1660 yuan monthly rent ×60 power battery rental scheme, recently has been removed from NIO APP, changed to one of the Bank of China's financial schemes, the cost and cycle remain unchanged, but the application process is more cumbersome.
Buying a car now requires proof of all kinds of loans, as well as a weekday. At present, only one branch of Xuanwu Branch of Bank of China in Beijing supports this business, and it is closed on holidays.
According to people familiar with the matter, the adjustment of the battery rental scheme is mainly because Wei Lai wants to withdraw funds faster to solve the problem of cash flow shortage.
Previously, Wei Lai was questioned because the system removed the "battery rental" scheme. When a new APP customer selects this service, it displays that it cannot be submitted, and notifies the upgrade APP, but the version of the APP cannot support the upgrade.
However, soon Wei Lai President Qin Lihong responded: "The battery rental scheme has not been cancelled, but there were some logic problems in the basic options of the vehicle before, and now it has been integrated into the financial scheme." The battery rental scheme is a project that NIO cooperates with a third-party organization. The quota varies in different periods, and the latest quota is smaller."
Just after the upgrade of the car software, the service option has been eliminated. Some media consulted NIO's customer service personnel and sales consultants, and the replies obtained indicated that the product service had been cancelled. Although NIO is pulling down the financial service, it is still cooperating with major commercial banks to launch a portfolio of financial loans. From zero interest rate installment loan to 50-50 ratio loan portfolio there are a total of 6 ways, cooperative banks have China Merchants, China, Industrial Bank. For the future off-shelf battery rental service, and financial institutions to cooperate to launch loan programs, more to ease the current financial pressure. Reduce costs in sales and cost input management and risk control.
Now for NIO, even if it has obtained 10 billion yuan of capital injection from Beijing Yizhuang State Investment, it is probably only a drop in the bucket for NIO, whose ability to burn money is amazing. In the first quarter of this year alone, NIO's net loss was as high as 2.6236 billion yuan, up 71.4% year-on-year. On the 27th of this month, NIO announced the recall of 4803 ES8 models with potential power battery safety hazards, and replaced them with new batteries for free, thus paying hundreds of millions more.
For the future off-shelf battery rental service, and financial institutions to cooperate to launch loan plans, more is to ease the current financial pressure. However, providing high-quality service for users has always been the brand concept pursued by NIO, but now with the increasing pressure of its own business, highly labeled benefits such as battery rental begin to be discounted. Compared with the long-term interest-free loan policy of 1280 yuan monthly rent ×78 periods at the initial stage of ES8 release, the current monthly rent fee has been significantly increased, and the repayment period has been greatly shortened, which virtually increases the repayment pressure of users.
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