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Spider wisely selected to support SAIC Chase D60 to challenge Ruihu 8

2024-09-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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AutoBeta(AutoBeta.net)07/15 Report--

The SAIC Chase D60 is a new medium-sized SUV based on the TARANTULA concept car, which made its debut during this year's Shanghai Auto Show. According to official sources, the Chase D60 will be officially listed on July 18. As the second SUV product of SAIC Chase, the D60 can also be customized through Spider Smart C2B Smart Selector, which will compete in the same segment with Chery Tiger 8 after its launch.

The "Spider Smart selection" platform used by SAIC Chase D60 was proposed by SAIC Chase in 2016. The "Spider Smart selection" platform, which is selected by users, was officially launched in 2017 and applied to a number of models. In 2019, SAIC Chase will continue to evolve the C2B intelligent customization model and build "Spider Smart selection" into an online marketing service platform that covers the personalized needs of users' car selection, car purchase and car life cycle.

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This year, the domestic auto market is still in a downward trend, while SAIC Chase's cumulative retail sales rose 15.7% in the first half compared with the same period last year, achieving six consecutive increases in sales in the first half of the year. Among them, Spider Smart selection has made a great contribution to the sales volume of SAIC Chase.

According to previous surveys, Spider Smart has visited more than 1.21 million users since its launch, with a cumulative total of 11.68 million visits, and 30 per cent of users have chosen to match their new cars with C2B smart customization mode. Moreover, 42% of SAIC Chase owners have used Spider Smart before buying a car. With a unique way of buying cars, SAIC Chase D60 will be closer to consumers and fully meet the needs of consumers.

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In terms of appearance, the new car D60 uses the latest family design language to make the car look very exquisite. The front face is very mature, and the intake grille uses a polygonal design, but with reference to Chase's highly customized tradition, the shape of the medium grid should be much more than this one.

In terms of headlamp design, D60 adopts split design, which looks very effective in the future. the lamp group in the groove at the bottom is mainly responsible for lighting work and has a sense of cross-boundary. The design of split full LED matrix headlights on both sides comes from the TARANTULA concept car. The narrow daily running lights and vertical headlights are arranged according to the Big Dipper to create a stronger visual impact.

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Interior decoration, because Chase's spider smart selection system options are too rich, so it is not meaningful to introduce the configuration of a single car; so the introduction of the interior will focus more on the outline and design lines. In terms of outline, the D60 does not continue the suspension design of the previous D90, but uses a design language more similar to the Roewe family interior, a very modern T-shaped layout, and the front central handrail channel basically gives way to screen operation. The center of the exhibition car uses a 12.3-inch touch screen, but this should not be standard.

In terms of power, the SAIC Chase D60 is equipped with 1.3T and 1.5T turbocharged engines, matching 6-speed manual and 7-speed dual clutch gearboxes respectively. Among them, the 1.5T engine model 15E4E has a maximum power of 124kW, a peak torque of 250Nm and a comprehensive fuel consumption of 7.2L per hundred kilometers.

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In addition, the new car will also be equipped with SAIC's new generation Level 2.5 intelligent driving system, which can cruise close to Level 3 in a closed high-speed environment, follow cars on congested roads, park cars independently and summon car owners remotely.

Through "Spider Smart selection", SAIC Chase has accumulated many potential customers, how to turn these potential customers into "real" customers? This requires SAIC Chase to have hard power and excellent products. The SAIC Chase D60 has the strength to cover most users through accurate positioning and personalized customization, and then retain consumers with styling design and comfortable configuration. SAIC Chase D60 will become more and more stable in the medium-sized SUV market.

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