AutoBeta(AutoBeta.net)07/17 Report--

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Durham's profits fell 16 per cent month-on-month this year as rising material costs and additional investment in the truck division led to a decline in profit margins. The performance fell short of expectations, and Daimler's subsidiary Mercedes-Benz sounded the alarm in the face of declining profits, and Daimler is looking for ways to reduce costs and optimize its business profits. Mercedes-Benz is considering plans to stop production of X-class pick-up trucks.

Mercedes-Benz launched the model in 2017 to boost sales of its light commercial vehicles by entering the hot medium-sized pickup market, but only 16700 X-Class pick-up trucks were sold in Europe, Australia and South Africa. much lower than expected. In the American market, the main demand of consumers is full-size pickup models, so medium-sized pickups have been abandoned by the market to some extent. Uncertainty about the Renault-Nissan alliance's partnership with Daimler may also be one of the reasons for the suspension of production of X-class pickups.

Sales of Mercedes-Benz's X-Class pickup truck have fallen short of expectations since its launch. First, the car starts at 37294 euros in Germany. Secondly, models such as Volkswagen Amarok and Ford Ranger are also competing for market share in this market segment, and Mercedes-Benz X-class pickups face fierce competition.

In addition, several previous recalls have also affected sales of X-class pick-up trucks, one of the reasons for the recall is that the footstep space lights may be loose, thus jamming the brake pedals. In addition, Mercedes-Benz suffered losses of 1.6 billion euros as a result of ongoing government and court proceedings and measures related to Mercedes-Benz diesel cars.

As part of Daimler's partnership with-Industries, Mercedes-Benz X-Class pickups share platforms with Nissan's Navara and Renault Alaskan, and the car is produced at Nissan's plant in Barcelona. In February, Dieter Zetsche, the former Daimler CEO, abandoned plans to produce pickups for the South American market at the Renault-Nissan plant in Argentina.

Earlier this month, Daimler lowered its profit forecast for the fourth time in nearly 13 months and set aside more money to deal with regulatory regulations on diesel emissions and vehicle recalls caused by airbags made by Takata in Japan.

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