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In the transformation from traditional cars to new energy vehicles, relying on the dividends of large state subsidies, many independent brands have realized the transformation, as long as electric cars can be sold, they can make considerable profits, but now the state has greatly tightened subsidies, and some brands that have not fully adapted to the market are unable to survive, or even face reshuffling.

According to media reports, Red Star Motor recently issued a "notice on the holiday of some employees". Due to the influence of national policy and market, and considering the current situation of the company, some employees of some positions have suspended their production and holiday since June 22, and the holiday period is uncertain.

Little is known about the brand Hongqi Automobile. Its full name is Hebei Hongxing Automobile Manufacturing Co., Ltd., which was established in December 2003. Its predecessor can be traced back to the Hebei Hongxing station wagon factory established in 1960. The brand used to be a subsidiary of Shuanghuan Automobile, which mainly produces Red Star small aristocratic models. With the bankruptcy of Shuanghuan, Hongxing Motor was acquired by Hebei Duofuoduo Chemical Company for 160 million yuan in 2015.

Duofudo is a listed company, mainly engaged in electric vehicles, lithium-ion batteries and their materials, high-performance fluorine materials and other research and development, production and sales. After the acquisition of Red Star Automobile, Polyfluorodo has access to the conditions for the production of new energy vehicles. Red Star Motor has obtained the production qualification of new energy vehicles as early as 2013. At present, the Hongxing Automobile New Energy Project has built a factory with an annual output of 100000 vehicles and power batteries, including five major process workshops, such as final assembly, stamping, welding, painting and batteries, with a total investment of 2.32 billion yuan.

On June 30, 2018, the Red Star X2, which locates the pure electric micro SUV under the Red Star brand, was officially launched with a price of 11.98-139800 before the subsidy and 4.98-63800 after subsidy according to the subsidy policy at that time, with a comprehensive mileage of 252,300km.

Statistics show that Red Star Sparkle X2 sold 1700 vehicles in 2018, but it is not clear whether it will be delivered to enterprises or private users.

Since June 27th, the new energy subsidy policy has been officially implemented in 2019, the subsidy for electric vehicles with a range of less than 250km has been abolished, and the subsidy for electric vehicles with a range of 250km to 400km has been reduced to 18000 yuan. It means that the terminal sales of Red Star sparkling X2 may be as high as 100000 yuan, and the degree of market acceptance is greatly reduced. Coupled with low brand awareness, low-end product positioning, or lead to unsalable products.

This time, Hongxing car has a bumpy fate by taking the way of suspending production and taking a holiday.

In addition, many independent car brands are in trouble. Recently, it was revealed that Changjiang Motor was in arrears of wages, and some employees even put up wage banners directly in front of the factory.

Hangzhou bus Factory was once the backbone production enterprise of bus vehicles in the country, and it was on the verge of stopping production in the early years. In 2013, Wulong Electric vehicle Group injected capital to reorganize it and established Hangzhou Yangtze River Automobile Co., Ltd. it mainly produces electric buses, logistics vehicles and passenger cars, and has two major vehicle production bases in Hangzhou and Gui'an, Guizhou.

At the same time, in the spring tide of new energy vehicles, a large number of new car-building forces have poured in and obtained abundant financing funds, but so far, many new car-building enterprises have failed to achieve mass production and listing. Including Singularity Automobile, Bojun Automobile, United Automobile, Skyline Automobile, Minan Automobile, Chongqing Jinkang, Hedgehog Automobile and so on. It is reported that, according to incomplete statistics, there are as many as 100 domestic electric vehicle enterprises.

With the rapid development of the electric vehicle industry, the core battery technology is constantly updated, and the battery life ability is improved significantly. Many models have been eliminated by enterprises or the market after only half a year on the market. The national policy is updated year by year and develops to high quality, and the low-end backward industries may gradually withdraw from the market.

Cui Dongshu, secretary general of the China Joint passenger car Association, said: "this year is the year of differentiation of the new power of car building, and next year will be the year of collapse."

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