AutoBeta(AutoBeta.net)07/22 Report--

This year is indeed a very grim year for the automobile market, the decline of the overall automobile industry has also led to a decline in sales of many car companies, and many dealers and car manufacturers are extremely nervous. For various car companies and various models, there are both good and bad performance. However, for some poor-selling models, it is not the only condition to evaluate a car, but poor-selling models are bound to be not recognized by consumers.

As the SUV craze is slowly receding, consumers' choice of cars is becoming more and more rational. In the first half of 1919, sales of cars still accounted for a large proportion, selling 4.961 million cars, of which Xuanyi, Lang Yi, Carola and Civic, of course, each sold more than 10,000 units a month. But you may not know much about playing some models that do not sell well.

No. 1: Nissan Sima

Official guide price: 23.48-267800

First half sales: 4 vehicles

As we all know, Nissan Sima has had no sales since its inception. Originally, Nissan had high hopes for Sima, hoping to become a sports intermediate car to build. However, due to the weakness of power, even the positioning is not accurate, the price is not suitable, also let Sima lose the favor of consumers, now the trend is over, it is too difficult to turn the market.

Second place: Chang'an Benz

Official guide price: 4.09-56900

First half sales: 14

As an independent brand, Changan Mercedes-Benz has sold only 14 cars in total. Mainly because of the rise of electric scooters, fuel minicars that can not meet the "big" demand have gone into decline, and even Mercedes-Benz's smart has to be sold to Geely at a loss. But the electric version of Changan Mercedes-Benz is also a good choice.

Third place: hippocampus M6

Official guiding price: 6.98-102800

First half sales: 16

Speaking of seahorses, people will think of "a car brand focused on real estate speculation". Recently, seahorses have focused on SUV models, while the homogenization in the field of compact sedan chairs is too serious. the positioning of Fumilai, Fumei F5, Haima M3, Haima M8 these four similar cars, the M6 also appears to be less obvious. no, no, no.

No. 4: Roewe 950

Official guide price: 16.88-226800

First half sales: 24

As SAIC, Roewe has considerable sales of many models, but Roewe 950 only sold 24 cars, mainly because of the high price. As an independent brand, it is difficult to sell medium and large cars. What's more, price positioning can already choose many best-selling models.

No. 5: Chang an Rui Gao

Official guide price: 12.08-150800

First half sales: 49

Like Changan CC, the reason is also a little similar to Roewe 950, that is, it is difficult to have sales volume in product positioning, which is compared as an independent brand, while the name of its Rui gallop is not much different, but the difference in sales is much bigger.

No. 6: na Zhi Jie Rui 3

Official guide price: 5.98-96800

First half sales: 55

Speaking of this brand, Na Zhijie is indeed very famous, such as PetroChina / Petrochemical strategic partner, gas guzzler. However, as the price of 5.98-96800 is only in line with the mainstream domestic level, but now the brand recognition is too low, the store is also too few, the sales volume is naturally miserable.

No. 7: Pentium B50

Official guide price: 8.59-104900

First half sales: 57

Pentium B50 has shown signs of poor sales in recent years, and FAW also attaches great importance to it and chooses to replace it in time. Originally thought that after the replacement of the Pentium B50 will return to the peak, but still no sign of looking up. It is mainly the brand factor, as an independent brand, consumers will question it a lot. In fact, the quality of Pentium B50 is not ideal. In the data on some platforms, we can see that both the old model and the new model have a certain degree of quality complaints.

8th / 9th: southeast V5 Lingzhi / Southeast V3 Lingyue

Official guide price: 6.59-80900 / 5.79-65900

Sales volume in the first half of the year: 66Compare 74

The southeast V5 and V3 are both from the same brand, which can be said to be brothers. Many years ago, the Southeast V3 Lingyue was popular for a while with a similar appearance to the Ares EVO, but it was reduced to this situation because the technology of the car was too old (with a 1.5L engine in 2008 and a fine-tuned model for 17 years). The same is true of V5 diamond.

No. 10: Guanzhi 3

Official guiding price: 9.89-153900

First half sales: 130

Guanzhi 3 still sold 322 units in June, why did the total sales in the first half of the year become 130? This is actually for the May sales of-271, some dealers withdrew the net and returned the car to the manufacturer. Guanzhi has not made any big moves since it was acquired by Baoneng, and people's expectations have been dashed in the research and development of new products and the launch of new models.

Throughout the above models, in fact, it is good to conclude that most of them are from independent brands. As an independent brand, consumers will have a lot of doubts about it. Product quality must be done very well, once there are more or less quality complaints, it will affect the word-of-mouth and sales of this product. However, nowadays, there are also many models such as Geely, BAIC, BYD and other models that are getting better and better in terms of product quality and materials, and the sales are also very good.

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