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2024-11-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >
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AutoBeta(AutoBeta.net)03/04 Report--
Tesla announced the closure of direct-sale stores to reduce operating costs, followed by Tesla car prices. A few days ago, Tesla fulfilled its promise and began closing stores in the United States, and then it will continue to expand its scope.
Tesla has begun closing its first stores and will close more in the coming weeks, according to foreign media sources. Tesla has notified employees at dozens of stores to tell customers to reschedule their test runs and transfer appointments to other stores because their stores will be closed, according to people familiar with the matter. Closures were mainly in the United States, particularly California.
On March 1, Tesla announced a major decision, including the launch of the cheapest $35,000 base version of the Model 3; Tesla's global closure of some stores to sell cars online; and a sharp price cut for all Tesla products.
Tesla's current sales model uses online sales and offline self-operated store sales models, but now Tesla has announced the closure of offline stores, equivalent to overturning its previous sales model.
Tesla will close most of its stores in North America to cut costs and shift to online sales, where consumers can buy cars online via mobile phones, which will then be rolled out globally. Tesla also said that in the coming months, it will continue to close some offline stores, increase online services and significantly reduce sales and marketing expenses, which will help achieve the price adjustment we announced today. And only a few physical stores remain open as exhibitions, showrooms and Tesla information centers.
Tesla said,"By shifting all sales online and combining other cost-effective improvements we are taking, we can reduce the average price of all vehicles by about 6%."
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