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The female owner of Xi'an Mercedes-Benz, who became famous, showed up at the 4S store of the WEY brand a few days ago for a test drive. She not only played the hood in the showroom, but also mentioned the car at last. What kind of operation is this? Is it possible to abandon the Mercedes-Benz CLS for domestic brands?

From the female owner of Mercedes-Benz into the store to finally pick up the car, a large number of videos and pictures flowed out online, and many netizens suspected it was marketing hype.

In April this year, a video of a female owner of Xi'an Mercedes-Benz oil spill went viral online, with the owner crying in a Mercedes-Benz car in the showroom of the Xi'an Star 4S store, which turned into a consumer rights case of national concern. Due to the unabated heat, the relevant departments quickly launched an investigation to coordinate, and the oil-leaking Mercedes-Benz worth more than 600,000 yuan was eventually returned. The female owner returned the same new car from the 4S store of Xi'an Star on June 11, and the 15000 yuan service fee charged was also refunded.

In the follow-up, the female owner of Mercedes-Benz also attracted social attention because of the debt crisis and economic disputes.

The female car owner became a celebrity in the industry because of her rights protection, but she didn't expect that only two months later, she liked to mention a new car again.

According to a number of videos exposed by the website, the female car owner watched the car and tested it at a WEY brand 4S store in Shaanxi Province. The video also printed in large font "Xi'an Mercedes-Benz female owner showed up at the WEY4S store and had a good conversation with 4S store sales", while another video showed that "the female Mercedes-Benz owner played with the front hood again".

Finally, I mentioned it!

Netizens' comments are quite interesting.

Many netizens said that it was like marketing hype and video postings.

From Mercedes-Benz to the Great Wall WEY, there is indeed a big gap, no wonder netizens reacted so much. If it is to borrow the popularity of Mercedes-Benz female car owners for deliberate marketing hype, it will also make netizens very disgusted.

WEY (Wei Pai), a high-end SUV brand owned by Great Wall, was founded in 2016, after the English surname of Great Wall founder Jack Wey. So far, the WEY brand has launched four models, including the VV5, VV6, VV7 and P8. Due to the early fuel consumption problem, the WEY brand began to have some controversial voices.

After the increase in sales, the development of WEY is in trouble, and sales continue to decline. From January to July 2019, total WEY sales were 54100, compared with 85000 in the same period last year, down 36.11% from the same period last year. Among them, VV5 and VV7 sales totaled 9635 and 10900 respectively, down 77.33% and 73% respectively from the same period last year.

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