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2024-09-08 Update From: AutoBeta autobeta NAV: AutoBeta > News >
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AutoBeta(AutoBeta.net)08/18 Report--
Car sales have been released in July 2019, with only one of three models sold in July, namely, the Haima M8, Geely Dihao GL New Energy and Acura TLX-L.
However, these three cars are not at the bottom of the sales list, and there are three models behind them, with monthly sales of-1 Citroen C4 Sega, DS 5LS and Qoros 3.
The biggest reason why the sales of these three cars were so low in July was due to the restrictions imposed by the sixth year of the State. Citroen C4 Sega, DS 5LS and Guanzhi 3 have no national version 6 models on the market at present.
Earlier, DS said at the Shanghai Auto Show that the entire range of models would be replaced with national 6 engines, but so far there has been no news. In addition, poor sales have a lot to do with brand awareness, although the price of this car is on the high side, but the price after discount is not worse than that of other second-tier luxury cars.
As a special model in the Chinese market, the Citroen C4Sega has low fuel consumption and looks very thick, so it should have good sales before the sixth year, but so far the cumulative sales are only 1002.
Guanzhi is a high-end brand under Chery, while Guanzhi 3 is the first car launched by Guanzhi. at that time, the release of this car attracted the attention of many consumers and even spent 15 billion yuan to build it. however, compared with other joint venture companies, this car has no advantage, of course, materials are particular, but there are still a lot of technical improvements, and the price is on the high side.
At present, none of these three products has launched the sixth version of the national model, so there are still many unknown for the future development. But for now, Guanzhi brand is in jeopardy. Although it is in charge of Baoneng, it is a drop in the bucket for Guanzhi. On the other hand, due to the recent news that PSA has stopped production and laid off staff, it is still unknown how long PSA can hold on in the domestic market, even though PSA stressed that it will not withdraw from the Chinese market, but from the mother's point of view, PSA can no longer count on DS to pay much achievement for it.
Such a car market environment, for brands, their fault tolerance rate in the process of development is very low. For example, there are many problems with Qoros, and perhaps the deadliest one is that marketing is not in place. As a result, it became more and more unpopular, and after the change of ownership, some Chery fans no longer followed Quan's developments and gradually sank in the car market.
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