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Sales of Jaguar Land Rover plunged 47.6% in China in February and 4.1% to 38000 vehicles worldwide.

2024-11-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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Global sales of Jaguar Land Rover in February were 38288, down 4.1% from the same period last year, including 25.4% in North America, 11.3% in the UK and 1.1% in Europe. However, the Chinese market still plummeted, with sales falling 47.6% year on year. According to last year's data, Jaguar Land Rover sold 8789 vehicles in China in February 2018. It is inferred that Jaguar Land Rover sold about 4605 vehicles in China in February.

Thanks to increased sales of E-PACE and all-electric I-PACE models, Jaguar's global sales rose 5.8 per cent to 12235 in February, while Land Rover's global retail sales fell 8.1 per cent year-on-year to 26053 in February. The weakness in the Chinese market has had an impact on its whole.

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Last year, Jaguar Land Rover sold 592708 vehicles worldwide, down 4.6 per cent from a year earlier, while Jaguar Land Rover's annual sales in China, the world's largest single market, fell 21.6 per cent. Tata Motors reported a loss of $4.06 billion on revenue of $8.06 billion in the fiscal third quarter (October-December 2018), which Tata Motors reported on Feb. 7. Tata Motors posted the biggest loss in Indian corporate history. Tata Motors attributed the loss in the third quarter to weak Jaguar Land Rover sales in China.

After Jaguar Land Rover announced a quarterly loss of 4.06 billion US dollars, there was news at home and abroad that Great Wall approached Tata Motors that the former wanted to buy Jaguar Land Rover, but this news was not officially confirmed by Great Wall and Tata. But for a long time after that, Great Wall's acquisition of Jaguar Land Rover became a topic of conversation.

Jaguar Land Rover's sales in China plummeted last year, and Jaguar Land Rover's sales fell the most in the second half of the year, including 46.9% in July, 38.1% in August, 46.2% in September, 49% in October and 50.7% in November. after months of falling sales, Jaguar Land Rover's annual sales in China fell 21.6% year-on-year for the whole of 2018. This year, Jaguar Land Rover sales in China still failed to recover. According to relevant statistics, Jaguar E-PACE sold only 64 vehicles in China in January, while the two brands sold more than 2700 vehicles, a year-on-year drop of 66.66%, as well as a 47.6% drop in February.

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