AutoBeta(AutoBeta.net)10/02 Report--

The name "Jetta" once appeared in the "old three", and it was one of the choices for people and enterprises and institutions to buy cars at that time. Today, Jetta is still a special car for most driving schools and insurance companies. Volkswagen Jetta has been made in China for 28 years, and its model has a long history, which is also the reason why it is a household name. Since 2019, Jetta has become a sub-brand of Volkswagen.

On the independence of the Jetta brand, Volkswagen said: not every product that is highly recognized in mature markets can develop into an independent sub-brand. We can't create a new brand and name for consumers to accept. Therefore, we will choose the existing products that have a very deep foundation in consumer emotion to make a sub-brand.

Without Volkswagen, take a look at Jetta's first-month sales.

FAW-Volkswagen officially announced on October 2nd that two Jetta models sold 11080 vehicles in September. This figure is not bad, because Jetta VS5 and VA3 have not been on the market for less than a month, as new brands in the market, with popular technology blessing, pricing aimed at their own brands, future sales are worth looking forward to.

The Jetta VS5 compact SUV went on sale at the Chengdu Auto Show on Sept. 5, with a price ranging from 8.48 yuan to 112800 yuan. Except for the minimum manual gear with a price of 8.48 yuan, the automatic gear starts at 91800 yuan, all of which are equipped with 1.4T EA211 engines.

Jetta VS5 is based on Volkswagen MQB A1 platform and is produced by FAW-Volkswagen Chengdu plant. The front face of the new car uses a large hexagonal front grille design, does not hang the Volkswagen brand logo, but Jetta J brand LOGO, the design is inspired by the initials "J" of "JETTA". In terms of body size, its length, width and height are 4419/1841/1616mm, wheelbase is 2630mm, positioning is compact SUV. Jetta VS5 interior decoration uses a large area of hard plastic, interior layout has a popular shadow.

In terms of power, the new car is equipped with an EA211 1.4T engine with a maximum power of 150hp and a peak torque of 250Nm. In terms of transmission, it matches the 5-gear manual or Aishin 6-speed manual self-integrated gearbox.

The Jetta VA3, which went on sale on Sept. 16, can be seen as a successor to the old Volkswagen Jetta, which launched a total of four models with engines ranging from 6.58 yuan to 92800 yuan. The new car basically follows the design of the old Jetta, and the most fundamental change is to replace the Jetta LOGO. In terms of power, the new car is equipped with a 1.5L naturally aspirated engine with a maximum power of 112 horsepower and a peak torque of 145 Nm, which matches the Ericsson six-speed automatic transmission and the five-speed manual transmission.

From the design point of view, the appearance and interior decoration of the Jetta brand is very old-fashioned, and it is true that the price of the new brand in 2019 has dropped, but if the terminal offer can keep up, it should also be possible to achieve fast volume. After all, consumers choose Jetta and value the ratio of performance to price.

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