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In recent years, the domestic market is extremely hot, car has also become a "trend", many enterprises choose to build cars, most will choose the new energy automobile industry, as just emerging new energy vehicles, not only optimistic about the future of new energy vehicles, more importantly, as a start-up industry, the gap between each other is less, coupled with the support of the state, many enterprises want to taste this "cake".

After Dong Mingzhu, Xu Jiayin and Jia Yueting, Wuliangye Group, a wine-making enterprise in China, also chose to enter the automobile market and even spent 2.4 billion yuan to build its own car. The difference is that Wuliangye did not choose new energy vehicles, but traditional fuel vehicles.

Many people are not optimistic about Wuliangye car building, because it has its own wine-making experience, in the aspect of car building can be said to know nothing. Wuliangye also thought of the advantages and disadvantages of this layer, so through the way of "I pay, you contribute" in the car market development, finally Wuliangye acquired Chery Automobile's Kaiyi car, Wuliangye invested 2.4 billion yuan, Chery provided technology, so Wuliangye took over Kaiyi car. Not long ago, Wuliangye launched Kaiyi X3 and Kaiyi X5.

But in any case, Wuliangye invested in the new car has appeared, but many people see this car logo, but began to spit out, designers drink Wuliangye drunk?

Wuliangye launched the Kaiyi X3 and Kaiyi X5. The X3 is positioned as a small SUV with a price of 58,900, while the X5 is a compact SUV with a price of 78,900. Both cars take the cost-effective route. The X3 is equipped with 1.5L and 1.6L self-priming engines, matched by 5MT and CVT. The X5 is equipped with a 1.5T turbine and a 2.0L self-priming engine, which are still matched by 5MT and CVT.

The interior of the two cars is relatively general, following the design of the older models. In terms of configuration, these two cars appear to be more conscientious, with ESP, electric sunroof, keyless entry, one-button start, live parking and other configurations, for the same class car to have these configurations is also relatively generous. It is worth mentioning that although the X3 is a small SUV, it is designed with a tail-mounted spare tire, which not only increases the trunk volume, but also makes the car appear stronger.

Overall, at this price point, the performance of these two cars is not very bad, but the most annoying thing is the car logo.

The official interpretation of Kaiyi's logo is a pair of soaring wings, indicating that Kaiyi spreads its wings to fly, but from the Chinese logo, it feels like a pull on both sides of the letter "V", forcibly creating the feeling of "wings", which looks particularly awkward.

The sales volume of newly launched cars in the market is not high, which is a blow to Wuliangye. Although 2.4 billion yuan is nothing for Wuliangye Group with abundant capital, it is not easy to survive in winter. If you really want to build a car, 2.4 billion yuan is not enough.

We cannot deny Wuliangye's achievements in wine-making. In the cold winter of the automobile market, more and more automobile enterprises are gradually marginalized. It is not easy for Wuliangye to develop.

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