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Tough! Dongfeng Nissan will immediately suspend its cooperation with NBA.

2024-09-08 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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AutoBeta(AutoBeta.net)10/09 Report--

In view of the inappropriate remarks made by Morey, general manager of the Houston Rockets, which belongs to the NBA alliance, and the inappropriate remarks made by Adam Xiao Hua, president of NBA, the recent activities and broadcast of NBA events in China have been cancelled, and a number of companies have also announced the suspension of cooperation with NBA.

Dongfeng Nissan, as one of the partners, also made an official statement today. Dongfeng Nissan issued an official statement that in response to recent inappropriate remarks by Houston Rockets General Manager Morey and NBA President Adam Xiaohua, Dongfeng Nissan decided to suspend all cooperation with NBA officials in China from now on. I hereby declare.

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It is understood that Dongfeng Nissan has been a partner of NBA China since 2015 and signed a three-year contract renewal agreement in 2018. The agreement includes major NBA events such as the NBA China Game, NBA Fan Day, NBA Care Action and fan interaction activities involving NBA players and retired players, and Dongfeng Nissan has been suspended.

The "2019NBA fan night" fan interaction event scheduled for 18:00 at Shanghai Oriental Sports Center will be cancelled, the Shanghai Sports Federation announced on Oct. 9.

The billboard of Dongfeng Nissan, the sponsor originally located in the square of the Sports Center, has been removed and any information about the sponsors has been removed, the Global Times reported.

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Dongfeng Nissan passenger car Co., Ltd. (formerly known as Dongfeng Automobile Co., Ltd.), founded on June 16, 2003, is headquartered in Huadu, Guangzhou. Dongfeng Motor and Nissan each contribute 50% of the investment. Dongfeng Nissan currently has Huadu, Xiangyang, Zhengzhou and Dalian factories, as well as three engine factories.

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