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According to domestic media reports, Audi officially released sales figures for September and the first three quarters of 2019. It is understood that Audi delivered 145400 new cars worldwide in September, an increase of 4.5% over the same period last year; from January to September this year, the brand's global cumulative sales reached 1357100, down 3.6% from the same period last year. Among them, the Sihuan brand delivered 63593 new cars in China in September and a total of 491040 new cars from January to September, an increase of 1.7 per cent over the same period last year.

Among global market segments, Audi in China sold a total of 491040 new cars from January to September, up 1.7 per cent from a year earlier, and delivered 63593 new cars in September, down 3.3 per cent from a year earlier. The Audi brand showed a downturn in the US market, with sales of 16130 vehicles in September, down 16.6 per cent from a year earlier to 158471 vehicles from January to September, down 5.3 per cent from a year earlier. In the European market, Audi sold 49550 new cars in September, a year-on-year increase of 33.1 per cent. In the January-September period, Audi sold 595150 new cars, down 3.4 per cent from a year earlier.

Among the specific models, the Audi brand's three best-selling models are Audi A4L, A6L and Q5L, although Audi officials did not release specific model sales, but a forecast can be made from Audi's sales performance in August and September.

Audi A4L sells about 12000 units a month, and it is expected that the cumulative sales in the first nine months of this year should exceed 120000, while Audi Q5L is expected to exceed 90, 000 units from January to September with large terminal offers and excellent product power. Under the attack of Mercedes-Benz E-Class and BMW 5-Series, the Audi A6L sold 11580 units in August, and it is believed to be able to maintain more than 10, 000 units in September, with cumulative sales of about 80, 000 units from January to September.

In terms of new products, Audi Q8 has started pre-sale at the Chengdu Auto Show, and it will officially enter the market with the pure electric mini SUV Q2L e-tron in the fourth quarter to further expand the brand's product matrix. In the future, Audi A7, A8, Q5 and Q7 will also launch plug-in hybrid models.

Judging from Audi's sales data in September, although sales were the same as those in the same period last year, they achieved a double-digit growth of 12.4% month-on-month. Audi A4L, Audi A6L and Audi Q5L play an important role in achieving such achievements. In the future, with the introduction of more new Audi products, sales are also worth looking forward to.

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