AutoBeta(AutoBeta.net)10/22 Report--

FAW Pentium was warned for its promotion of the "Chinese captain" element. On October 21, Boehner Pictures issued a statement that FAW Pentium T99 used a number of film elements, including the name "Chinese Captain" and personas, in its promotion without authorization. Bona Pictures said that the party involved should immediately stop the infringement and delete all the infringing content, and the company retains all necessary legal measures.

FAW Pentium officially responded today that Zhang Hanyu starred in "Captain China" and was also the spokesman of FAW Pentium T99. During the contract period, FAW Pentium enjoyed the right to use the portrait authorized by Mr. Zhang Hanyu, and all the dissemination content conformed to the communication standards.

At present, FAW Pentium official publicity still appears "Zhang Hanyu endorses the captain's car-Pentium T99", suspected of promoting the popularity of "Chinese captain".

FAW car has two major passenger car brands, namely FAW Pentium and FAW Mazda. According to the latest performance forecast of FAW cars, the company expects a net loss of 236 million yuan to 296 million yuan in the first three quarters of this year, from profit to loss, mainly due to the decrease in vehicle sales and the switching between country 5 and country 6.

In addition to performance losses, FAW Pentium also received a subsidy of 100 million yuan from the government. FAW car announced that the company has received a subsidy of 100 million yuan from Changchun Automobile Economic and technological Development Zone, which is specially used for FAW Pentium brand research and development and independent innovation projects.

According to the data, FAW Pentium sold 59134 vehicles from January to August, an increase of 14.4% over the same period last year. The Pentium brand forms B-series sedans, X-series and T-series SUV models, and currently only the Pentium T77 is a best-selling model. The Pentium T99, the brand's medium-and large-sized SUV, is officially priced between 15.99 and 199900 yuan, equipped with a 2.0T engine and Shengrui's second-generation eight-speed automatic transmission, and will go on sale on November 1st.

If this warning of infringement is established, FAW Pentium will withdraw the relevant publicity, which will have a great impact on the early publicity of the brand.

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